Brandwave

How popular isForsyth Barr Stadium in search?

In August 2026, there were an estimated 4.4K branded searches for Forsyth Barr Stadium in New Zealand which is down 18.5% over the last 11 months. Forsyth Barr Stadium holds 2.2% estimated Share of Search among New Zealand stadiums and arenas and is ranked 5th of 7 competitors for search popularity.

Share of Search, August 2026
  1. Spark Arena38.6%
  2. Eden Park30.3%
  3. Go Media Stadium20%
  4. One New Zealand Stadium6.7%
  5. Forsyth Barr Stadium2.2%
  6. FMG Stadium Waikato1.8%
  7. Sky Stadium0.4%
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Which stadiums and arenas compete with Forsyth Barr Stadium?

Forsyth Barr Stadium against stadiums and arenas in New Zealand, by month

Share of Search by month for Spark Arena, Eden Park, Go Media Stadium, One New Zealand Stadium, Forsyth Barr Stadium. The figures are in the table below the chart.

View monthly share of search table
MonthSpark ArenaEden ParkGo Media StadiumOne New Zealand StadiumForsyth Barr StadiumFMG Stadium WaikatoSky Stadium
Oct 202524%45.8%17.9%3.4%2.4%0.83%5.7%
Nov 202532.6%50%9%2.4%1.2%0.53%4.3%
Dec 202539.5%23.1%20.4%6.7%1.4%1.2%7.7%
Jan 202620.8%23.5%42.2%3.3%0.9%0.59%8.7%
Feb 202629.1%45.1%7.8%3.8%3.4%4.2%6.6%
Mar 202621.3%41.5%23.4%6.7%3.1%1.7%2.3%
Apr 202622.6%23.1%16.3%26.9%3.9%4.8%2.3%
May 202630.3%21.5%23%18.9%2%3.7%0.65%
Jun 202629.1%20.9%14.8%24.4%1.6%8%1.4%
Jul 202629.8%46%10.1%10.1%2%1.6%0.46%
Aug 202638.6%30.3%20%6.7%2.2%1.8%0.4%
Sep 2026———————

  1. 1.Spark Arena

    38.6%

    moved from 2nd to 1st · 79.2K estimated branded searches · +19.5% vs prior month · +8.9 points

  2. 2.Eden Park

    30.3%

    moved from 1st to 2nd · 62.1K estimated branded searches · -39.3% vs prior month · -15.7 points

  3. 3.Go Media Stadium

    20%

    held 3rd · 41K estimated branded searches · +82.5% vs prior month · +9.9 points

  4. 4.One New Zealand Stadium

    6.7%

    held 4th · 13.7K estimated branded searches · -38.7% vs prior month · -3.4 points

  5. 5.Forsyth Barr Stadium

    2.2%

    held 5th · 4.4K estimated branded searches · 0% vs prior month · +0.2 points

  6. 6.FMG Stadium Waikato

    1.8%

    held 6th · 3.6K estimated branded searches · 0% vs prior month · +0.1 points

  7. 7.Sky Stadium

    0.4%

    held 7th · 810 estimated branded searches · -20.6% vs prior month · -0.1 points

Compare search popularity between Forsyth Barr Stadium and its closest rivals

How has branded search demand for Forsyth Barr Stadium changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Forsyth Barr Stadium in New Zealand fell from 5.4K to 4.4K.
  • Across the 11 months ending August 2026, Forsyth Barr Stadium’s estimated Share of Search among stadiums and arenas in New Zealand peaked at 3.9% in April 2026 and was lowest at 0.9% in January 2026.
  • Across the 11 months ending August 2026, Forsyth Barr Stadium rose from 6th to 5th among stadiums and arenas in New Zealand.

How did search popularity change for New Zealand stadiums and arenas in August 2026?

  1. In August 2026, Spark Arena overtook Eden Park to take the highest estimated Share of Search among stadiums and arenas in New Zealand, at 38.6%.

  2. In August 2026, Go Media Stadium gained estimated Share of Search among stadiums and arenas in New Zealand, from 10.1% to 20%.

  3. In August 2026, Eden Park lost estimated Share of Search among stadiums and arenas in New Zealand, from 46% to 30.3%.

  4. In August 2026, One New Zealand Stadium lost estimated Share of Search among stadiums and arenas in New Zealand, from 10.1% to 6.7%.

  5. Estimated monthly branded searches for FMG Stadium Waikato in New Zealand rose 89.5% over 11 measured months, from 1.9K to 3.6K in August 2026.

  6. Estimated monthly branded searches for Sky Stadium in New Zealand fell 93.8% over 11 measured months, from 13K to 810 in August 2026.

How is Forsyth Barr Stadium measured?

Brandwave collects information about searches that people make online using Forsyth Barr Stadium’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • forsyth barr stadium
  • forsyth barr stadium concert

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How the Brand Demand Index is measured

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