Brandwave

How popular isFiverr in search?

In August 2026, there were an estimated 7K branded searches for Fiverr in New Zealand which is down 34.7% over the last 11 months. Fiverr holds 55.1% estimated Share of Search among New Zealand freelance marketplaces and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Fiverr55.1%
  2. Upwork41.8%
  3. Toptal1.5%
  4. Freelancer.com0.95%
  5. 99designs0.71%
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Which freelance marketplaces compete with Fiverr?

Fiverr against freelance marketplaces in New Zealand, by month

Share of Search by month for Fiverr, Upwork. The figures are in the table below the chart.

View monthly share of search table
MonthFiverrUpworkToptalFreelancer.com99designs
Oct 202565.7%31.3%1.2%1.1%0.74%
Nov 202560.8%35.8%1.4%1.5%0.49%
Dec 202560.9%36.1%1.3%1.1%0.57%
Jan 202656.2%40.5%1.5%1.5%0.38%
Feb 202659.8%36.3%1.4%2.1%0.48%
Mar 202654.2%41.8%1.5%1.9%0.68%
Apr 202655.5%41.3%1.2%1.6%0.38%
May 202658.3%37.7%1.2%2.1%0.67%
Jun 202659.8%37.4%1.1%1.1%0.55%
Jul 202655.2%41.9%1.2%1.3%0.47%
Aug 202655.1%41.8%1.5%0.95%0.71%
Sep 2026—————

  1. 1.Fiverr

    55.1%

    held 1st · 7K estimated branded searches · -0.71% vs prior month · -0.1 points

  2. 2.Upwork

    41.8%

    held 2nd · 5.3K estimated branded searches · -0.93% vs prior month · -0.2 points

  3. 3.Toptal

    1.5%

    moved from 4th to 3rd · 190 estimated branded searches · +26.7% vs prior month · +0.3 points

  4. 4.Freelancer.com

    0.95%

    moved from 3rd to 4th · 120 estimated branded searches · -25% vs prior month · -0.3 points

  5. 5.99designs

    0.71%

    held 5th · 90 estimated branded searches · +50% vs prior month · +0.2 points

Compare search popularity between Fiverr and its closest rivals

How has branded search demand for Fiverr changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fiverr in New Zealand fell from 10.7K to 7K.
  • Across the 11 months ending August 2026, Fiverr’s estimated Share of Search among freelance marketplaces in New Zealand decreased from 65.7% to 55.1%.
  • Across the 11 months ending August 2026, Fiverr’s estimated Share of Search among freelance marketplaces in New Zealand peaked at 65.7% in October 2025 and was lowest at 54.2% in March 2026.

How did search popularity change for New Zealand freelance marketplaces in August 2026?

  1. In August 2026, Toptal rose from 4th to 3rd among freelance marketplaces in New Zealand.

  2. In August 2026, Freelancer.com fell from 3rd to 4th among freelance marketplaces in New Zealand.

  3. Estimated monthly branded searches for Fiverr in New Zealand fell 34.7% over 11 measured months, from 10.7K to 7K in August 2026.

  4. Estimated monthly branded searches for 99designs in New Zealand fell 25% over 11 measured months, from 120 to 90 in August 2026.

How is Fiverr measured?

Brandwave collects information about searches that people make online using Fiverr’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • fiverr
  • fiverr app
  • fiverr co m
  • fiverr com
  • fiverr freelance
  • fiverr hire
  • fiverr near me
  • fiverr nz
  • fiverr online
  • fiverr professional
  • fiverr seo
  • fiverr what is

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How the Brand Demand Index is measured

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