Brandwave

How popular isExperience Oz?

In October 2026, people searched for Experience Oz by name about 480 times in New Zealand, an 18.6% decrease from the previous year. These searches made up 1.6% of all New Zealand gift experience company searches, placing Experience Oz fourth out of five companies. When we asked both ChatGPT and Google AI Overviews about gift experience companies, Experience Oz did not appear in any of the answers.

Search and AI answers in October 2026

Experience Oz is the fourth most searched of 5 competitors and not named in the AI answers we collected.

  1. BookmeShare of searches 89.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. RedBalloonShare of searches 4.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. Chuffed GiftsShare of searches 4.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. Experience OzShare of searches 1.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. AdrenalinShare of searches 0.03%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top gift experience companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Experience Oz did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Chuffed Gifts1st
  2. RedBalloon2nd
  3. Bookme3rd
  4. Experience Oz–
  5. Adrenalin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bookme4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Chuffed Gifts4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RedBalloon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Experience Oz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Adrenalin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about gift experience companies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Experience Oz compared with other New Zealand gift experience companies?

Experience Oz against gift experience companies in New Zealand, by month

Share of searches by month for Bookme, RedBalloon, Chuffed Gifts, Experience Oz. The figures are in the table below the chart.

View monthly share of searches table
MonthBookmeRedBalloonChuffed GiftsExperience OzAdrenalin
Nov 202582.5%4.9%10.8%1.8%0.03%
Dec 202578.6%4.7%15.5%1.1%0.06%
Jan 202693.2%2.5%3.6%0.73%0.02%
Feb 202690.8%3.6%4.3%1.3%0.05%
Mar 202691.2%2.8%4.3%1.6%0.05%
Apr 202693.2%2.3%3.6%0.88%0%
May 202691.9%2.8%4.4%0.88%0%
Jun 202690%3.3%4.3%2.4%0.03%
Jul 202692.1%2.8%3.5%1.6%0.03%
Aug 202690.8%3.4%4.3%1.6%0.03%
Sep 202690.7%3.4%4.3%1.6%0.03%
Oct 202689.8%4.3%4.2%1.6%0.03%
  1. 1.Bookme

    89.8%

    Held 1st. 27.6K estimated branded searches, -0.29% vs prior month. Share -0.9 points.

  2. Moved from 3rd to 2nd. 1.3K estimated branded searches, +29.1% vs prior month. Share +1 points.

  3. Moved from 2nd to 3rd. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Adrenalin

    0.03%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Experience Oz and its closest rivals

Every comparison with Experience Oz

4 comparisons

How has branded search demand for Experience Oz changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Experience Oz in New Zealand fell from 590 to 480.
  • Across the 12 months ending October 2026, Experience Oz’s share of searches among gift experience companies in New Zealand peaked at 2.4% in June 2026 and was lowest at 0.73% in January 2026.

How did search popularity change for New Zealand gift experience companies in October 2026?

4 changes
  1. In October 2026, RedBalloon overtook Chuffed Gifts to rank 2nd among gift experience companies in New Zealand, with 4.3% of the searches.

  2. In October 2026, Bookme lost share of searches among gift experience companies in New Zealand, from 90.7% to 89.8%.

  3. Estimated monthly branded searches for Chuffed Gifts in New Zealand fell 63.9% over 12 measured months, from 3.6K to 1.3K in October 2026.

  4. Estimated monthly branded searches for Experience Oz in New Zealand fell 18.6% over 12 measured months, from 590 to 480 in October 2026.

How are Experience Oz’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Experience Oz’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • experience oz

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How the Brand Demand Index is measured

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Is Experience Oz your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.