Experience Oz vs RedBalloon:Which is more popular by branded search in New Zealand?
In August 2026, RedBalloon had more branded searches than Experience Oz among gift experience companies in New Zealand. RedBalloon was estimated to have 1.9K branded searches compared to Experience Oz’s 500, and held a 5.3% Share of Search versus Experience Oz’s 1.4%.
Follow Experience Oz vs RedBalloon and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Experience Oz or RedBalloon?
Compare the experience gift and adventure voucher companies New Zealanders give. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RedBalloon, Experience Oz. The figures are in the table below the chart.
View monthly share of search table
| Month | Bookme | RedBalloon | Experience Oz | Adrenalin |
|---|---|---|---|---|
| Oct 2025 | 92.5% | 6.3% | 1.1% | 0.02% |
| Nov 2025 | 90.8% | 7.6% | 1.6% | 0.05% |
| Dec 2025 | 90.1% | 8.7% | 1.1% | 0.07% |
| Jan 2026 | 94.6% | 4.7% | 0.7% | 0.03% |
| Feb 2026 | 92.9% | 5.9% | 1.2% | 0.07% |
| Mar 2026 | 93.5% | 5% | 1.5% | 0.05% |
| Apr 2026 | 95.1% | 4.1% | 0.81% | 0% |
| May 2026 | 94.2% | 5% | 0.79% | 0.02% |
| Jun 2026 | 92.7% | 5.3% | 2% | 0.06% |
| Jul 2026 | 93.9% | 4.7% | 1.4% | 0.05% |
| Aug 2026 | 93.3% | 5.3% | 1.4% | 0.06% |
| Sep 2026 | — | — | — | — |
How has the Experience Oz and RedBalloon comparison changed over the last 12 months?
3 findings
- RedBalloon was ahead of Experience Oz in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Experience Oz’s estimated Share of Search among gift experience companies in New Zealand moved from 1.1% to 1.4%, and its estimated monthly branded searches held steady at 500.
- Across the 11 months ending August 2026, RedBalloon’s estimated Share of Search among gift experience companies in New Zealand moved from 6.3% to 5.3%, and its estimated monthly branded searches moved from 2.8K to 1.9K.
How did search popularity change for New Zealand gift experience companies in August 2026?
1 change
In August 2026, RedBalloon gained estimated Share of Search among gift experience companies in New Zealand, from 4.7% to 5.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Experience Oz’s and RedBalloon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Experience Oz
3 branded search terms
- experience oz
- experience oz gift voucher
- experience oz nz
RedBalloon
9 branded search terms
- red balloon
- red balloon voucher
- redballoon
- redballoon au
- redballoon co nz
- redballoon experiences
- redballoon gift voucher
- redballoon near me
- redballoon nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.