How popular isEpplett & Co in search?
In August 2026, there were an estimated 30 branded searches for Epplett & Co in New Zealand which held steady over the last 11 months. Epplett & Co holds 4.5% estimated Share of Search among New Zealand hastings accounting firms and is ranked 3rd of 3 competitors for search popularity.
Nexia New Zealand59.1%
Tax Link36.4%
Epplett & Co4.5%
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Which hastings accounting firms compete with Epplett & Co?
Share of Search by month for Nexia New Zealand, Tax Link, Epplett & Co. The figures are in the table below the chart.
View monthly share of search table
| Month | Nexia New Zealand | Tax Link | Epplett & Co |
|---|---|---|---|
| Oct 2025 | 67.6% | 28.2% | 4.2% |
| Nov 2025 | 64% | 32% | 4% |
| Dec 2025 | 60.5% | 37.2% | 2.3% |
| Jan 2026 | 58.2% | 38.2% | 3.6% |
| Feb 2026 | 66.7% | 29.2% | 4.2% |
| Mar 2026 | 56.5% | 40% | 3.5% |
| Apr 2026 | 55.7% | 41.4% | 2.9% |
| May 2026 | 63.2% | 32.9% | 3.9% |
| Jun 2026 | 58% | 39.1% | 2.9% |
| Jul 2026 | 56.1% | 38.6% | 5.3% |
| Aug 2026 | 59.1% | 36.4% | 4.5% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.1% | 390 | +21.9% | +3 points | |
| 2, held 2nd | 36.4% | 240 | +9.1% | -2.2 points | |
| 3, held 3rd | 4.5% | 30 | 0% | -0.7 points |
59.1%
held 1st · 390 estimated branded searches · +21.9% vs prior month · +3 points
2.
Tax Link36.4%
held 2nd · 240 estimated branded searches · +9.1% vs prior month · -2.2 points
4.5%
held 3rd · 30 estimated branded searches · 0% vs prior month · -0.7 points
Compare search popularity between Epplett & Co and its closest rivals
How has branded search demand for Epplett & Co changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Epplett & Co in New Zealand held steady at 30.
- Across the 11 months ending August 2026, Epplett & Co’s estimated Share of Search among hastings accounting firms in New Zealand peaked at 5.3% in July 2026 and was lowest at 2.3% in December 2025.
How did search popularity change for New Zealand hastings accounting firms in August 2026?
3 changes
In August 2026, Nexia New Zealand gained estimated Share of Search among hastings accounting firms in New Zealand, from 56.1% to 59.1%.
In August 2026, Tax Link lost estimated Share of Search among hastings accounting firms in New Zealand, from 38.6% to 36.4%.
In August 2026, Epplett & Co lost estimated Share of Search among hastings accounting firms in New Zealand, from 5.3% to 4.5%.
How is Epplett & Co measured?
Brandwave collects information about searches that people make online using Epplett & Co’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- epplett
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