Brandwave

How popular isBlack Cat Cruises in search?

In August 2026, there were an estimated 1.3K branded searches for Black Cat Cruises in New Zealand which is down 31.3% over the last 11 months. Black Cat Cruises holds 9.3% estimated Share of Search among New Zealand whale and dolphin tours and is ranked 4th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Whale Watch Kaikoura63.4%
  2. Akaroa Dolphins13.7%
  3. Dolphin Encounter12.2%
  4. Black Cat Cruises9.3%
  5. Wings Over Whales1.5%
Black Cat Cruises website (opens in a new tab)

Follow Black Cat Cruises and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which whale and dolphin tours compete with Black Cat Cruises?

Black Cat Cruises against whale and dolphin tours in New Zealand, by month

Share of Search by month for Whale Watch Kaikoura, Akaroa Dolphins, Dolphin Encounter, Black Cat Cruises. The figures are in the table below the chart.

View monthly share of search table
MonthWhale Watch KaikouraAkaroa DolphinsDolphin EncounterBlack Cat CruisesWings Over Whales
Oct 202562%14%14.9%7.3%1.8%
Nov 202562.2%11.7%18.3%6.3%1.5%
Dec 202556.5%15.5%19.9%6.7%1.4%
Jan 202657.4%13.2%17%10.7%1.7%
Feb 202656.7%12.8%20.1%8.4%2%
Mar 202660%11.3%21.6%4.8%2.2%
Apr 202660.4%13.9%18.1%6.2%1.5%
May 202663%14.4%15.3%5.3%1.9%
Jun 202667.3%14.7%10.9%5.6%1.6%
Jul 202661.7%20%9.3%7.4%1.7%
Aug 202663.4%13.7%12.2%9.3%1.5%
Sep 2026—————

  1. 1.Whale Watch Kaikoura

    63.4%

    held 1st · 9K estimated branded searches · +19.7% vs prior month · +1.7 points

  2. 2.Akaroa Dolphins

    13.7%

    held 2nd · 1.9K estimated branded searches · -20.1% vs prior month · -6.3 points

  3. 3.Dolphin Encounter

    12.2%

    held 3rd · 1.7K estimated branded searches · +53.1% vs prior month · +2.9 points

  4. 4.Black Cat Cruises

    9.3%

    held 4th · 1.3K estimated branded searches · +46.7% vs prior month · +1.9 points

  5. 5.Wings Over Whales

    1.5%

    held 5th · 210 estimated branded searches · 0% vs prior month · -0.2 points

Compare search popularity between Black Cat Cruises and its closest rivals

How has branded search demand for Black Cat Cruises changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Black Cat Cruises in New Zealand fell from 1.9K to 1.3K.
  • Across the 11 months ending August 2026, Black Cat Cruises’ estimated Share of Search among whale and dolphin tours in New Zealand increased from 7.3% to 9.3%.
  • Across the 11 months ending August 2026, Black Cat Cruises’ estimated Share of Search among whale and dolphin tours in New Zealand peaked at 10.7% in January 2026 and was lowest at 4.8% in March 2026.

How did search popularity change for New Zealand whale and dolphin tours in August 2026?

  1. In August 2026, Dolphin Encounter gained estimated Share of Search among whale and dolphin tours in New Zealand, from 9.3% to 12.2%.

  2. In August 2026, Black Cat Cruises gained estimated Share of Search among whale and dolphin tours in New Zealand, from 7.4% to 9.3%.

  3. In August 2026, Whale Watch Kaikoura gained estimated Share of Search among whale and dolphin tours in New Zealand, from 61.7% to 63.4%.

  4. In August 2026, Akaroa Dolphins lost estimated Share of Search among whale and dolphin tours in New Zealand, from 20% to 13.7%.

  5. Estimated monthly branded searches for Wings Over Whales in New Zealand fell 56.3% over 11 measured months, from 480 to 210 in August 2026.

How is Black Cat Cruises measured?

Brandwave collects information about searches that people make online using Black Cat Cruises’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • black cat cruises
  • black cat cruises nz
  • blackcat co nz
  • blackcatcruises

Do you work for Black Cat Cruises? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Black Cat Cruises your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record