How popular isBig Sky Stargazing in search?
In August 2026, there were an estimated 490 branded searches for Big Sky Stargazing in New Zealand which is down 18.3% over the last 11 months. Big Sky Stargazing holds 3.7% estimated Share of Search among New Zealand stargazing tours and is ranked 3rd of 3 competitors for search popularity.
Dark Sky Project62.2%
Tekapo Star Gazing34.1%
Big Sky Stargazing3.7%
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Which stargazing tours compete with Big Sky Stargazing?
Share of Search by month for Dark Sky Project, Tekapo Star Gazing, Big Sky Stargazing. The figures are in the table below the chart.
View monthly share of search table
| Month | Dark Sky Project | Tekapo Star Gazing | Big Sky Stargazing |
|---|---|---|---|
| Oct 2025 | 70.1% | 26.4% | 3.4% |
| Nov 2025 | 68.4% | 28.3% | 3.3% |
| Dec 2025 | 61.7% | 34.2% | 4.2% |
| Jan 2026 | 61.9% | 34.5% | 3.7% |
| Feb 2026 | 62.1% | 34.2% | 3.7% |
| Mar 2026 | 59.9% | 36.6% | 3.5% |
| Apr 2026 | 64.3% | 31.9% | 3.8% |
| May 2026 | 62.2% | 34.8% | 3% |
| Jun 2026 | 54.9% | 41.2% | 4% |
| Jul 2026 | 58.7% | 37.1% | 4.3% |
| Aug 2026 | 62.2% | 34.1% | 3.7% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 62.2% | 8.3K | +22.2% | +3.6 points | |
| 2, held 2nd | 34.1% | 4.5K | +5.9% | -3 points | |
| 3, held 3rd | 3.7% | 490 | 0% | -0.6 points |
62.2%
held 1st · 8.3K estimated branded searches · +22.2% vs prior month · +3.6 points
34.1%
held 2nd · 4.5K estimated branded searches · +5.9% vs prior month · -3 points
3.7%
held 3rd · 490 estimated branded searches · 0% vs prior month · -0.6 points
Compare search popularity between Big Sky Stargazing and its closest rivals
How has branded search demand for Big Sky Stargazing changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Big Sky Stargazing in New Zealand fell from 600 to 490.
- Across the 11 months ending August 2026, Big Sky Stargazing’s estimated Share of Search among stargazing tours in New Zealand peaked at 4.3% in July 2026 and was lowest at 3% in May 2026.
How did search popularity change for New Zealand stargazing tours in August 2026?
3 changes
In August 2026, Dark Sky Project gained estimated Share of Search among stargazing tours in New Zealand, from 58.7% to 62.2%.
In August 2026, Tekapo Star Gazing lost estimated Share of Search among stargazing tours in New Zealand, from 37.1% to 34.1%.
In August 2026, Big Sky Stargazing lost estimated Share of Search among stargazing tours in New Zealand, from 4.3% to 3.7%.
How is Big Sky Stargazing measured?
Brandwave collects information about searches that people make online using Big Sky Stargazing’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- big sky stargazing
- big sky stargazing new zealand
- hermitage co nz
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Is Big Sky Stargazing your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.