Brandwave

How popular isBennetts of Mangawhai in search?

In August 2026, there were an estimated 2.1K branded searches for Bennetts of Mangawhai in New Zealand which is down 11.1% over the last 11 months. Bennetts of Mangawhai holds 2.1% estimated Share of Search among New Zealand chocolate brands and is ranked 7th of 9 competitors for search popularity.

Share of Search, August 2026
  1. Whittaker's49.5%
  2. Cadbury19.2%
  3. Ferrero Rocher8.5%
  4. Lindt7.4%
  5. Wellington Chocolate Factory6.2%
  6. Toblerone6%
  7. Bennetts of Mangawhai2.1%
  8. Ritter Sport0.58%
  9. Donovan's0.51%

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Which chocolate brands compete with Bennetts of Mangawhai?

Bennetts of Mangawhai against chocolate brands in New Zealand, by month

Share of Search by month for Whittaker's, Cadbury, Ferrero Rocher, Lindt, Wellington Chocolate Factory, Toblerone, Bennetts of Mangawhai. The figures are in the table below the chart.

View monthly share of search table
MonthWhittaker'sCadburyFerrero RocherLindtWellington Chocolate FactoryTobleroneBennetts of MangawhaiRitter SportDonovan's
Oct 202550.2%14.2%8.3%9.1%8.5%5.7%2.7%0.64%0.6%
Nov 202547.2%14.6%10.1%10.4%7.1%6.3%3.2%0.56%0.58%
Dec 202536.3%14.3%16.9%12.4%6.7%9%3.6%0.36%0.54%
Jan 202642.7%16.3%9.1%9.6%11.3%5.9%3.9%0.6%0.53%
Feb 202646.9%14.6%10.1%9.7%8.8%5%3.7%0.74%0.52%
Mar 202643.6%19.9%7%14.5%7.4%3.3%3.2%0.7%0.43%
Apr 202636.4%29.4%6.8%12.8%7.5%2.9%3.2%0.52%0.43%
May 202640.5%25.9%9.6%8.9%6.9%3.8%2.9%0.93%0.59%
Jun 202645.5%22.3%7.4%8.3%7.7%4.8%2.6%0.76%0.68%
Jul 202653.2%18.2%6.9%7.4%7.5%3.4%2.3%0.66%0.52%
Aug 202649.5%19.2%8.5%7.4%6.2%6%2.1%0.58%0.51%
Sep 2026—————————
  1. held 1st · 49K estimated branded searches · -6.8% vs prior month · -3.6 points

  2. 2.Cadbury

    19.2%

    held 2nd · 19K estimated branded searches · +5.8% vs prior month · +1.1 points

  3. moved from 5th to 3rd · 8.4K estimated branded searches · +23.1% vs prior month · +1.6 points

  4. 4.Lindt

    7.4%

    held 4th · 7.3K estimated branded searches · -0.68% vs prior month · 0 points

  5. moved from 3rd to 5th · 6.1K estimated branded searches · -17.9% vs prior month · -1.3 points

  6. held 6th · 5.9K estimated branded searches · +78.4% vs prior month · +2.6 points

  7. held 7th · 2.1K estimated branded searches · -7.9% vs prior month · -0.2 points

  8. held 8th · 570 estimated branded searches · -12.3% vs prior month · -0.1 points

  9. 9.Donovan's

    0.51%

    held 9th · 500 estimated branded searches · -2% vs prior month · 0 points

Compare search popularity between Bennetts of Mangawhai and its closest rivals

How has branded search demand for Bennetts of Mangawhai changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Bennetts of Mangawhai in New Zealand fell from 2.4K to 2.1K.
  • Across the 11 months ending August 2026, Bennetts of Mangawhai’s estimated Share of Search among chocolate brands in New Zealand decreased from 2.7% to 2.1%.
  • Across the 11 months ending August 2026, Bennetts of Mangawhai’s estimated Share of Search among chocolate brands in New Zealand peaked at 3.9% in January 2026 and was lowest at 2.1% in August 2026.

How did search popularity change for New Zealand chocolate brands in August 2026?

  1. In August 2026, Ferrero Rocher overtook Wellington Chocolate Factory to rank 3rd among chocolate brands in New Zealand, at 8.5%.

  2. In August 2026, Toblerone gained estimated Share of Search among chocolate brands in New Zealand, from 3.4% to 6%.

  3. In August 2026, Cadbury gained estimated Share of Search among chocolate brands in New Zealand, from 18.2% to 19.2%.

  4. In August 2026, Whittaker's lost estimated Share of Search among chocolate brands in New Zealand, from 53.2% to 49.5%.

  5. In August 2026, Wellington Chocolate Factory lost estimated Share of Search among chocolate brands in New Zealand, from 7.5% to 6.2%.

  6. Lindt’s estimated Share of Search among chocolate brands in New Zealand has lost ground for 3 months in a row, from 8.9% to 7.4% in August 2026.

How is Bennetts of Mangawhai measured?

Brandwave collects information about searches that people make online using Bennetts of Mangawhai’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • bennetts chocolate
  • bennetts chocolate mangawhai
  • bennetts chocolate nz
  • bennetts mangawhai
  • bennetts mangawhai chocolate
  • bennetts of mangawhai chocolate

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How the Brand Demand Index is measured

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