How popular isAtomic Travel in search?
In August 2026, there were an estimated 110 branded searches for Atomic Travel in New Zealand which is down 38.9% over the last 11 months. Atomic Travel holds 0.21% estimated Share of Search among New Zealand coach and scenic rail operators and is ranked 3rd of 3 competitors for search popularity.
InterCity91.4%
Great Journeys New Zealand8.4%Atomic Travel0.21%
Follow Atomic Travel and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which coach and scenic rail operators compete with Atomic Travel?
Share of Search by month for InterCity, Great Journeys New Zealand, Atomic Travel. The figures are in the table below the chart.
View monthly share of search table
| Month | InterCity | Great Journeys New Zealand | Atomic Travel |
|---|---|---|---|
| Oct 2025 | 89.7% | 9.9% | 0.33% |
| Nov 2025 | 89.4% | 10.4% | 0.27% |
| Dec 2025 | 92.5% | 7.2% | 0.31% |
| Jan 2026 | 91.3% | 8.4% | 0.35% |
| Feb 2026 | 91.7% | 8% | 0.35% |
| Mar 2026 | 92.5% | 7.1% | 0.39% |
| Apr 2026 | 92.5% | 7.2% | 0.31% |
| May 2026 | 91.3% | 8.3% | 0.34% |
| Jun 2026 | 92.8% | 7% | 0.18% |
| Jul 2026 | 93.1% | 6.7% | 0.2% |
| Aug 2026 | 91.4% | 8.4% | 0.21% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 91.4% | 48K | -21.5% | -1.7 points | |
| 2, held 2nd | 8.4% | 4.4K | +0.45% | +1.7 points | |
| 3, held 3rd | 0.21% | 110 | -15.4% | 0 points |
91.4%
held 1st · 48K estimated branded searches · -21.5% vs prior month · -1.7 points
held 2nd · 4.4K estimated branded searches · +0.45% vs prior month · +1.7 points
0.21%
held 3rd · 110 estimated branded searches · -15.4% vs prior month · 0 points
Compare search popularity between Atomic Travel and its closest rivals
How has branded search demand for Atomic Travel changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Atomic Travel in New Zealand fell from 180 to 110.
- Across the 11 months ending August 2026, Atomic Travel’s estimated Share of Search among coach and scenic rail operators in New Zealand held steady, from 0.33% to 0.21%.
How did search popularity change for New Zealand coach and scenic rail operators in August 2026?
3 changes

In August 2026, Great Journeys New Zealand gained estimated Share of Search among coach and scenic rail operators in New Zealand, from 6.7% to 8.4%.

In August 2026, InterCity lost estimated Share of Search among coach and scenic rail operators in New Zealand, from 93.1% to 91.4%.
Estimated monthly branded searches for Atomic Travel in New Zealand fell 38.9% over 11 measured months, from 180 to 110 in August 2026.
How is Atomic Travel measured?
Brandwave collects information about searches that people make online using Atomic Travel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- atomic shuttles
- atomic travel
- atomic travel bus
- atomic travel nz
- atomictravel
- atomictravel co nz
Do you work for Atomic Travel? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Atomic Travel your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.