Brandwave

How popular isAkaroa Salmon in search?

In August 2026, there were an estimated 6.8K branded searches for Akaroa Salmon in New Zealand which held steady over the last 11 months. Akaroa Salmon holds 30.5% estimated Share of Search among New Zealand salmon brands and is ranked 2nd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Mt Cook Alpine Salmon65%
  2. Akaroa Salmon30.5%
  3. Regal Salmon2.6%
  4. Ōra King1.3%
  5. Big Glory Bay0.72%
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Which salmon brands compete with Akaroa Salmon?

Akaroa Salmon against salmon brands in New Zealand, by month

Share of Search by month for Mt Cook Alpine Salmon, Akaroa Salmon, Regal Salmon. The figures are in the table below the chart.

View monthly share of search table
MonthMt Cook Alpine SalmonAkaroa SalmonRegal SalmonŌra KingBig Glory Bay
Oct 202568.8%27%1.4%1.5%1.3%
Nov 202569.6%27.4%1.2%1.3%0.63%
Dec 202561.2%35.9%1.1%1.1%0.77%
Jan 202673%23.5%1.4%1.1%0.98%
Feb 202679.8%17.9%0.77%0.85%0.69%
Mar 202672.9%23.8%1.2%1.4%0.71%
Apr 202677%20.7%0.8%0.96%0.55%
May 202670.1%26.8%1.2%1.3%0.64%
Jun 202661.7%34%1.8%1.4%1.1%
Jul 202661.2%34.7%1.9%1.4%0.82%
Aug 202665%30.5%2.6%1.3%0.72%
Sep 2026—————

  1. 1.Mt Cook Alpine Salmon

    65%

    held 1st · 14.4K estimated branded searches · +21.1% vs prior month · +3.8 points

  2. 2.Akaroa Salmon

    30.5%

    held 2nd · 6.8K estimated branded searches · +0.15% vs prior month · -4.2 points

  3. 3.Regal Salmon

    2.6%

    held 3rd · 570 estimated branded searches · +54.1% vs prior month · +0.7 points

  4. 4.Ōra King

    1.3%

    held 4th · 280 estimated branded searches · 0% vs prior month · -0.2 points

  5. 5.Big Glory Bay

    0.72%

    held 5th · 160 estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between Akaroa Salmon and its closest rivals

How has branded search demand for Akaroa Salmon changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Akaroa Salmon in New Zealand held steady, from 6.7K to 6.8K.
  • Across the 11 months ending August 2026, Akaroa Salmon’s estimated Share of Search among salmon brands in New Zealand increased from 27% to 30.5%.
  • Across the 11 months ending August 2026, Akaroa Salmon’s estimated Share of Search among salmon brands in New Zealand peaked at 35.9% in December 2025 and was lowest at 17.9% in February 2026.

How did search popularity change for New Zealand salmon brands in August 2026?

  1. In August 2026, Mt Cook Alpine Salmon gained estimated Share of Search among salmon brands in New Zealand, from 61.2% to 65%.

  2. In August 2026, Regal Salmon gained estimated Share of Search among salmon brands in New Zealand, from 1.9% to 2.6%.

  3. In August 2026, Akaroa Salmon lost estimated Share of Search among salmon brands in New Zealand, from 34.7% to 30.5%.

  4. Estimated monthly branded searches for Big Glory Bay in New Zealand fell 51.5% over 11 measured months, from 330 to 160 in August 2026.

  5. Estimated monthly branded searches for Ōra King in New Zealand fell 26.3% over 11 measured months, from 380 to 280 in August 2026.

How is Akaroa Salmon measured?

Brandwave collects information about searches that people make online using Akaroa Salmon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

7 branded search terms

  • akaroa salmon
  • akaroa salmon near me
  • akaroa salmon new zealand
  • akaroa salmon nz
  • akaroa salmon online
  • akaroasalmon
  • akaroasalmon co nz

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