Brandwave

Vivobarefoot vs Wildling Shoes:Which is more popular by branded search?

In August 2026, Vivobarefoot had more branded searches than Wildling Shoes among barefoot and minimalist shoe brands worldwide. Vivobarefoot was estimated to have 418K branded searches compared to Wildling Shoes’ 27.5K, and held a 55.4% Share of Search versus Wildling Shoes’ 3.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among barefoot and minimalist shoe brands worldwide in August 2026Which is more popular in search, Vivobarefoot or Wildling Shoes?
Vivobarefoot55.4%418K searches
vs
Wildling Shoes3.6%27.5K searches

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Which is more popular in search, Vivobarefoot or Wildling Shoes?

Compare brands specializing in barefoot and minimalist footwear through worldwide branded search demand. The set covers brand-level interest across their footwear ranges. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Vivobarefoot and Wildling Shoes among barefoot and minimalist shoe brands worldwide, by month

Share of Search by month for Vivobarefoot, Wildling Shoes. The figures are in the table below the chart.

View monthly share of search table
MonthVivobarefootXero ShoesLemsBe LenkaWildling ShoesFreet
Oct 202554.7%19.1%10.3%11.7%3.7%0.55%
Nov 202555%18.7%11.1%11.8%3%0.42%
Dec 202557.8%16.8%14.1%8.7%2.2%0.44%
Jan 202659.4%17%11.6%8.8%2.7%0.46%
Feb 202656.6%19%12%8.2%3.7%0.52%
Mar 202657.4%17%10.3%8.7%6%0.52%
Apr 202662.2%17%8.4%8.6%3.3%0.58%
May 202658.7%19.7%9.6%8.3%3.1%0.57%
Jun 202659.2%19.6%9.4%8.1%3%0.64%
Jul 202659.4%20.2%9.8%7%3.1%0.59%
Aug 202655.4%19.1%11.4%9.8%3.6%0.63%
Sep 2026——————

How has the Vivobarefoot and Wildling Shoes comparison changed over the last 12 months?

How did search popularity change for barefoot and minimalist shoe brands worldwide in August 2026?

  1. In August 2026, Wildling Shoes gained estimated Share of Search among barefoot and minimalist shoe brands worldwide, from 3.1% to 3.6%.

  2. In August 2026, Vivobarefoot lost estimated Share of Search among barefoot and minimalist shoe brands worldwide, from 59.4% to 55.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Vivobarefoot’s and Wildling Shoes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Vivobarefoot

4 branded search terms

  • vivo barefoot
  • vivo barefoot shoes
  • vivobarefoot
  • vivobarefoot shoes

Wildling Shoes

4 branded search terms

  • wildling barefoot
  • wildling footwear
  • wildling shoes
  • wildlings shoes

How the Brand Demand Index is measured

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