Brandwave

Travelambo vs Tumi:Which is searched more?

In August 2026, Tumi had more branded searches than Travelambo among travel wallet brands worldwide. Tumi was estimated to have 550K branded searches compared to Travelambo’s 20, and held a 50.7% Share of Search versus Travelambo’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among travel wallet brands worldwide in August 2026Which is more popular in search, Travelambo or Tumi?
Travelambo<0.01%20 searches
vs
Tumi50.7%550K searches

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Which is more popular in search, Travelambo or Tumi?

Compare the travel wallet brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Travelambo and Tumi among travel wallet brands worldwide, by month

Share of Search by month for Tumi, Travelambo. The figures are in the table below the chart.

View monthly share of search table
MonthTumiTravelambo
Oct 202553.3%<0.01%
Nov 202549.1%<0.01%
Dec 202551.6%<0.01%
Jan 202651.1%<0.01%
Feb 202657.3%<0.01%
Mar 202653.1%<0.01%
Apr 202653.1%<0.01%
May 202655%<0.01%
Jun 202650.9%<0.01%
Jul 202654.7%<0.01%
Aug 202650.7%<0.01%
Sep 2026——

How has the Travelambo and Tumi comparison changed over the last 12 months?

  • Tumi was ahead of Travelambo in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Travelambo’s estimated Share of Search among travel wallet brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 10 to 20.
  • Across the 11 months ending August 2026, Tumi’s estimated Share of Search among travel wallet brands worldwide moved from 53.3% to 50.7%, and its estimated monthly branded searches held steady at 550K.

How did search popularity change for travel wallet brands worldwide in August 2026?

  1. In August 2026, Tumi lost estimated Share of Search among travel wallet brands worldwide, from 54.7% to 50.7%.

  2. Estimated monthly branded searches for Travelambo worldwide rose 100% over 11 measured months, from 10 to 20 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Travelambo’s and Tumi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Travelambo

1 branded search term

  • travel ambo

Tumi

1 branded search term

  • tumi

How the Brand Demand Index is measured

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