Shark Helmets vs Shoei:Which is searched more?
In September 2026, Shoei had more branded searches than Shark Helmets among motorbike helmet brands worldwide. Shoei had about 165,000 branded searches, while Shark Helmets had 52,400. Shoei made up 38.7% of all motorbike helmet brand searches we track, and Shark Helmets accounted for 12.3%. These are worldwide searches for English-language branded terms.
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Is Shark Helmets or Shoei more popular in search?
Compare the motorbike helmet brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Shoei, Shark Helmets. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shoei | AGV | HJC | Shark Helmets |
|---|---|---|---|---|
| Oct 2025 | 40% | 32.7% | 14.7% | 12.7% |
| Nov 2025 | 41% | 33.7% | 12.3% | 12.9% |
| Dec 2025 | 40% | 32.7% | 14.7% | 12.6% |
| Jan 2026 | 40% | 32.7% | 14.7% | 12.6% |
| Feb 2026 | 37.7% | 30.7% | 16.9% | 14.6% |
| Mar 2026 | 41% | 27.5% | 18.4% | 13.1% |
| Apr 2026 | 41% | 27.5% | 18.4% | 13.1% |
| May 2026 | 40.9% | 27.5% | 18.4% | 13.2% |
| Jun 2026 | 43.3% | 29.1% | 16% | 11.6% |
| Jul 2026 | 38.6% | 31.6% | 17.3% | 12.4% |
| Aug 2026 | 38.6% | 31.6% | 17.3% | 12.4% |
| Sep 2026 | 38.7% | 31.7% | 17.4% | 12.3% |
How has the Shark Helmets and Shoei comparison changed over the last 12 months?
3 findings
- Shoei was ahead of Shark Helmets in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Shark Helmets’ share of searches among motorbike helmet brands worldwide moved from 12.7% to 12.3%, and its estimated monthly branded searches held steady at 52.4K.
- Across the 12 months ending September 2026, Shoei’s share of searches among motorbike helmet brands worldwide moved from 40% to 38.7%, and its estimated monthly branded searches held steady at 165K.
How did search popularity change for motorbike helmet brands worldwide in September 2026?
0 changes
Neither Shark Helmets nor Shoei moved beyond provider rounding among motorbike helmet brands in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Shark Helmets’ and Shoei’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Shark Helmets
3 branded search terms
- shark helmet
- shark motorbike helmet
- shark motorcycle helmet
Shoei
1 branded search term
- shoei
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