Brandwave

AGV vs HJC:Which is searched more?

In September 2026, AGV had more branded searches than HJC among motorbike helmet brands worldwide. AGV was estimated to have 135K branded searches compared to HJC’s 74K, and held a 63.7% Share of Search versus HJC’s 34.9%. These are worldwide searches for English-language branded terms.

Share of Search among motorbike helmet brands worldwide in September 2026Which is more popular in search, AGV or HJC?
AGV63.7%135K searches
vs
HJC34.9%74K searches

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Which is more popular in search, AGV or HJC?

Compare the motorbike helmet brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

AGV and HJC among motorbike helmet brands worldwide, by month

Share of Search by month for AGV, HJC. The figures are in the table below the chart.

View monthly share of search table
MonthAGVHJCShark
Oct 202568%30.5%1.5%
Nov 202572.2%26.5%1.3%
Dec 202568.2%30.6%1.2%
Jan 202668.2%30.6%1.2%
Feb 202663.4%34.9%1.7%
Mar 202658.9%39.5%1.6%
Apr 202658.9%39.5%1.6%
May 202658.7%39.4%1.9%
Jun 202663.3%34.7%2.1%
Jul 202663.5%34.8%1.7%
Aug 202663.5%34.8%1.7%
Sep 202663.7%34.9%1.4%

How has the AGV and HJC comparison changed over the last 12 months?

  • AGV was ahead of HJC in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, AGV’s estimated Share of Search among motorbike helmet brands worldwide moved from 68% to 63.7%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, HJC’s estimated Share of Search among motorbike helmet brands worldwide moved from 30.5% to 34.9%, and its estimated monthly branded searches moved from 60.5K to 74K.

How did search popularity change for motorbike helmet brands worldwide in September 2026?

  1. Estimated monthly branded searches for HJC worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using AGV’s and HJC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AGV

1 branded search term

  • agv helmet

HJC

1 branded search term

  • hjc helmet

How the Brand Demand Index is measured

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