Brandwave

Rarible vs SuperRare:Which is searched more?

In September 2026, SuperRare had more branded searches than Rarible among NFT marketplaces worldwide. SuperRare had about 12,300 branded searches, while Rarible had 6,600. SuperRare made up 4.1% of all NFT marketplace searches we track, and Rarible accounted for 2.2%. These are worldwide searches for English-language branded terms.

Share of searches among NFT marketplaces worldwide in September 2026Is Rarible or SuperRare more popular in search?
Rarible2.2%6.6K searches
vs
SuperRare4.1%12.3K searches

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Is Rarible or SuperRare more popular in search?

Compare the marketplaces people trade digital collectibles on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Rarible and SuperRare among NFT marketplaces worldwide, by month

Share of searches by month for SuperRare, Rarible. The figures are in the table below the chart.

View monthly share of searches table
MonthOpenSeaMagic EdenSuperRareRaribleTensorBlurFoundation
Oct 202572.9%18.5%2.5%3.6%1%1.1%0.43%
Nov 202571.4%18.2%3.6%4.3%1.1%1%0.41%
Dec 202569.6%20.3%3.5%4.2%1.1%0.82%0.48%
Jan 202672%18.3%3.6%3.5%0.94%1.1%0.5%
Feb 202673.4%17.5%3.1%3.6%1%0.87%0.52%
Mar 202678.5%12.5%4%2.6%0.93%0.93%0.56%
Apr 202676.6%12.2%4.7%3.1%1.1%1.4%0.82%
May 202678.7%11%4.9%3.2%1%0.94%0.4%
Jun 202676.3%12.1%5.7%3.1%1.6%0.88%0.38%
Jul 202675.2%12.8%5.6%3.7%1.6%0.73%0.38%
Aug 202683.5%9.5%3.4%1.8%0.97%0.53%0.24%
Sep 202681.6%10%4.1%2.2%1.1%0.8%0.23%

How has the Rarible and SuperRare comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: SuperRare took it in January 2026, Rarible took it in February 2026, SuperRare took it in March 2026.
  • Across the 12 months ending September 2026, Rarible’s share of searches among NFT marketplaces worldwide moved from 3.6% to 2.2%, and its estimated monthly branded searches moved from 18.1K to 6.6K.
  • Across the 12 months ending September 2026, SuperRare’s share of searches among NFT marketplaces worldwide moved from 2.5% to 4.1%, and its estimated monthly branded searches moved from 12.5K to 12.3K.

How did search popularity change for NFT marketplaces worldwide in September 2026?

2 changes
  1. In September 2026, SuperRare gained share of searches among NFT marketplaces worldwide, from 3.4% to 4.1%.

  2. Estimated monthly branded searches for Rarible worldwide fell 63.5% over 12 measured months, from 18.1K to 6.6K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Rarible’s and SuperRare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rarible

1 branded search term

  • rarible

SuperRare

2 branded search terms

  • super rare nft
  • superrare

How the Brand Demand Index is measured

Other head-to-heads among NFT marketplaces

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