Magic Eden vs OpenSea:Which is more popular?
In September 2026, OpenSea had more branded searches than Magic Eden among NFT marketplaces worldwide. OpenSea had about 246,000 branded searches, while Magic Eden had 30,200. OpenSea made up 81.6% of all NFT marketplace searches we track, and Magic Eden accounted for 10%. When we asked ChatGPT and Google AI Overviews about NFT marketplaces, OpenSea appeared in all five answers and Magic Eden in three. OpenSea was mentioned before Magic Eden in every answer.
Who do people search for more?
OpenSea, about 8 searches for every 1 for Magic Eden
Who does AI mention more?
OpenSea, mentioned in every answer we collected
Who does AI recommend more?
OpenSea, named ahead of Magic Eden in every answer
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Top NFT marketplaces in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, OpenSea appeared in all five answers. Magic Eden was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. OpenSea was listed before Magic Eden in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- OpenSea1st
Blur2nd
SuperRare3rd
Magic Eden4th
Tensor5th
Foundation6th
Rarible7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- OpenSea5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- SuperRare5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Magic Eden3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Blur3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rarible2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tensor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Foundation2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about NFT marketplaces
5 answers
Asked ChatGPT
“Which NFT marketplace should I use?”
Asked ChatGPT
“What are the best NFT marketplaces?”
Asked ChatGPT
“What's the best NFT marketplace for digital art collecting?”
Searched Google, AI Overview
“nft marketplace”
Searched Google, AI Overview
“nft trading platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Magic Eden or OpenSea more popular in search?
This chart shows how often people search Google for Magic Eden and OpenSea by name. Each line represents a brand's share of searches for all seven NFT marketplaces we track, month by month, from English-language searches worldwide.
Share of searches by month for OpenSea, Magic Eden. The figures are in the table below the chart.
View monthly share of searches table
| Month | OpenSea | Magic Eden | SuperRare | Rarible | Tensor | Blur | Foundation |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.9% | 18.5% | 2.5% | 3.6% | 1% | 1.1% | 0.43% |
| Nov 2025 | 71.4% | 18.2% | 3.6% | 4.3% | 1.1% | 1% | 0.41% |
| Dec 2025 | 69.6% | 20.3% | 3.5% | 4.2% | 1.1% | 0.82% | 0.48% |
| Jan 2026 | 72% | 18.3% | 3.6% | 3.5% | 0.94% | 1.1% | 0.5% |
| Feb 2026 | 73.4% | 17.5% | 3.1% | 3.6% | 1% | 0.87% | 0.52% |
| Mar 2026 | 78.5% | 12.5% | 4% | 2.6% | 0.93% | 0.93% | 0.56% |
| Apr 2026 | 76.6% | 12.2% | 4.7% | 3.1% | 1.1% | 1.4% | 0.82% |
| May 2026 | 78.7% | 11% | 4.9% | 3.2% | 1% | 0.94% | 0.4% |
| Jun 2026 | 76.3% | 12.1% | 5.7% | 3.1% | 1.6% | 0.88% | 0.38% |
| Jul 2026 | 75.2% | 12.8% | 5.6% | 3.7% | 1.6% | 0.73% | 0.38% |
| Aug 2026 | 83.5% | 9.5% | 3.4% | 1.8% | 0.97% | 0.53% | 0.24% |
| Sep 2026 | 81.6% | 10% | 4.1% | 2.2% | 1.1% | 0.8% | 0.23% |
How has the Magic Eden and OpenSea comparison changed over the last 12 months?
3 findings
- OpenSea was ahead of Magic Eden in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Magic Eden’s share of searches among NFT marketplaces worldwide moved from 18.5% to 10%, and its estimated monthly branded searches moved from 93.6K to 30.2K.
- Across the 12 months ending September 2026, OpenSea’s share of searches among NFT marketplaces worldwide moved from 72.9% to 81.6%, and its estimated monthly branded searches moved from 368K to 246K.
How did search popularity change for NFT marketplaces worldwide in September 2026?
2 changes
In September 2026, Magic Eden gained share of searches among NFT marketplaces worldwide, from 9.5% to 10%.
In September 2026, OpenSea lost share of searches among NFT marketplaces worldwide, from 83.5% to 81.6%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Magic Eden’s and OpenSea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Magic Eden
2 branded search terms
- magic eden
- magiceden
OpenSea
1 branded search term
- opensea
Other head-to-heads among NFT marketplaces
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