Rarible vs SuperRare:Which is more popular?
In September 2026, SuperRare had more branded searches than Rarible among NFT marketplaces worldwide. SuperRare had about 12,300 branded searches, while Rarible had 6,600. SuperRare made up 4.1% of all NFT marketplace searches we track, and Rarible accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about NFT marketplaces, SuperRare appeared in all five answers and Rarible in two. SuperRare was mentioned before Rarible in four out of five answers.
Who do people search for more?
SuperRare, about 87% more searches than Rarible
Who does AI mention more?
SuperRare, mentioned in every answer we collected
Who does AI recommend more?
SuperRare, named ahead of Rarible in 4 of 5 answers
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Top NFT marketplaces in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, SuperRare appeared in all five answers. Rarible was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. SuperRare was listed before Rarible in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
OpenSea1st
Blur2nd- SuperRare3rd
Magic Eden4th
Tensor5th
Foundation6th
Rarible7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- OpenSea5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- SuperRare5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Magic Eden3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Blur3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rarible2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tensor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Foundation2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about NFT marketplaces
5 answers
Asked ChatGPT
“Which NFT marketplace should I use?”
Asked ChatGPT
“What are the best NFT marketplaces?”
Asked ChatGPT
“What's the best NFT marketplace for digital art collecting?”
Searched Google, AI Overview
“nft marketplace”
Searched Google, AI Overview
“nft trading platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Rarible or SuperRare more popular in search?
This chart shows how often people search Google for Rarible and SuperRare by name. Each line represents a brand's share of searches for all seven NFT marketplaces we track, month by month, from English-language searches worldwide.
Share of searches by month for SuperRare, Rarible. The figures are in the table below the chart.
View monthly share of searches table
| Month | OpenSea | Magic Eden | SuperRare | Rarible | Tensor | Blur | Foundation |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.9% | 18.5% | 2.5% | 3.6% | 1% | 1.1% | 0.43% |
| Nov 2025 | 71.4% | 18.2% | 3.6% | 4.3% | 1.1% | 1% | 0.41% |
| Dec 2025 | 69.6% | 20.3% | 3.5% | 4.2% | 1.1% | 0.82% | 0.48% |
| Jan 2026 | 72% | 18.3% | 3.6% | 3.5% | 0.94% | 1.1% | 0.5% |
| Feb 2026 | 73.4% | 17.5% | 3.1% | 3.6% | 1% | 0.87% | 0.52% |
| Mar 2026 | 78.5% | 12.5% | 4% | 2.6% | 0.93% | 0.93% | 0.56% |
| Apr 2026 | 76.6% | 12.2% | 4.7% | 3.1% | 1.1% | 1.4% | 0.82% |
| May 2026 | 78.7% | 11% | 4.9% | 3.2% | 1% | 0.94% | 0.4% |
| Jun 2026 | 76.3% | 12.1% | 5.7% | 3.1% | 1.6% | 0.88% | 0.38% |
| Jul 2026 | 75.2% | 12.8% | 5.6% | 3.7% | 1.6% | 0.73% | 0.38% |
| Aug 2026 | 83.5% | 9.5% | 3.4% | 1.8% | 0.97% | 0.53% | 0.24% |
| Sep 2026 | 81.6% | 10% | 4.1% | 2.2% | 1.1% | 0.8% | 0.23% |
How has the Rarible and SuperRare comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: SuperRare took it in January 2026, Rarible took it in February 2026, SuperRare took it in March 2026.
- Across the 12 months ending September 2026, Rarible’s share of searches among NFT marketplaces worldwide moved from 3.6% to 2.2%, and its estimated monthly branded searches moved from 18.1K to 6.6K.
- Across the 12 months ending September 2026, SuperRare’s share of searches among NFT marketplaces worldwide moved from 2.5% to 4.1%, and its estimated monthly branded searches moved from 12.5K to 12.3K.
How did search popularity change for NFT marketplaces worldwide in September 2026?
2 changes
In September 2026, SuperRare gained share of searches among NFT marketplaces worldwide, from 3.4% to 4.1%.
Estimated monthly branded searches for Rarible worldwide fell 63.5% over 12 measured months, from 18.1K to 6.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Rarible’s and SuperRare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among NFT marketplaces
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