Quip vs Waterpik:Which is more popular?
In September 2026, Waterpik had more branded searches than Quip among brush heads brands worldwide. Waterpik had about 375,000 branded searches, while Quip had 22,200. Waterpik made up 27.4% of all brush heads brand searches we track, and Quip accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about brush heads brands, Quip appeared in two of the five answers and Waterpik in one. Quip and Waterpik were each mentioned first in one of the two answers that named either.
Who do people search for more?
Waterpik, about 17 searches for every 1 for Quip
Who does AI mention more?
Quip, mentioned in 2 of 5 answers, Waterpik in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top brush heads brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Quip was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Waterpik was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Quip and Waterpik were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Philips Sonicare1st
Oral-B2nd- Quip3rd
- Waterpik4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Oral-B5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Philips Sonicare5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Quip2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Waterpik1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about brush heads brands
5 answers
Asked ChatGPT
“Which brush heads brand should I buy?”
Asked ChatGPT
“What are the best brush heads brands?”
Asked ChatGPT
“What's the best brush heads brand for replacement toothbrush heads?”
Searched Google, AI Overview
“electric toothbrush heads”
Searched Google, AI Overview
“replacement brush heads”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Quip or Waterpik more popular in search?
This chart shows how often people search Google for Quip and Waterpik by name. Each line represents a brand's share of searches for all four brush heads brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Waterpik, Quip. The figures are in the table below the chart.
View monthly share of searches table
| Month | Oral-B | Waterpik | Philips Sonicare | Quip |
|---|---|---|---|---|
| Oct 2025 | 51.4% | 30.2% | 16.8% | 1.5% |
| Nov 2025 | 54.9% | 24.2% | 19.4% | 1.4% |
| Dec 2025 | 50.5% | 27.7% | 20.3% | 1.5% |
| Jan 2026 | 53.1% | 27.7% | 17.4% | 1.9% |
| Feb 2026 | 50% | 31.9% | 16.4% | 1.8% |
| Mar 2026 | 48.2% | 30.7% | 19.3% | 1.7% |
| Apr 2026 | 50% | 31.9% | 16.4% | 1.8% |
| May 2026 | 50.7% | 30.9% | 16.6% | 1.8% |
| Jun 2026 | 50% | 31.9% | 16.4% | 1.8% |
| Jul 2026 | 50% | 31.9% | 16.4% | 1.8% |
| Aug 2026 | 50.3% | 29.5% | 18.5% | 1.7% |
| Sep 2026 | 48.9% | 27.4% | 22% | 1.6% |
How has the Quip and Waterpik comparison changed over the last 12 months?
3 findings
- Waterpik was ahead of Quip in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Quip’s share of searches among brush heads brands worldwide moved from 1.5% to 1.6%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Waterpik’s share of searches among brush heads brands worldwide moved from 30.2% to 27.4%, and its estimated monthly branded searches moved from 442K to 375K.
How did search popularity change for brush heads brands worldwide in September 2026?
1 change
In September 2026, Waterpik lost share of searches among brush heads brands worldwide, from 29.5% to 27.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Quip’s and Waterpik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among brush heads brands
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