Brandwave

PURPLE LEAF vs Royalcraft:Which is more popular?

In September 2026, PURPLE LEAF had more branded searches than Royalcraft among garden swing brands worldwide. PURPLE LEAF had about 18,100 branded searches, while Royalcraft had 2,900. PURPLE LEAF made up 11.3% of all garden swing brand searches we track, and Royalcraft accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about garden swing brands, PURPLE LEAF appeared in two of the four answers and Royalcraft in none.

Among garden swing brands worldwide in September 2026

Who do people search for more?

PURPLE LEAF, about 6 searches for every 1 for Royalcraft

PURPLE LEAF 18.1K searchesRoyalcraft 2.9K searches

Who does AI mention more?

PURPLE LEAF, mentioned in 2 of 4 answers, Royalcraft in 0

PURPLE LEAF in 2 of 4Royalcraft in 0 of 4

Who does AI recommend more?

PURPLE LEAF, the only one of the two named

PURPLE LEAF first in 2Royalcraft never named

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Top garden swing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, PURPLE LEAF was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Royalcraft did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. POLYWOOD1st
  2. Cambridge Casual2nd
  3. PURPLE LEAF3rd
  4. Backyard Discovery4th
  5. Kettler–
  6. Charles Bentley–
  7. Alexander Rose–
  8. Royalcraft–
  9. LG Outdoor–
  10. Rowlinson–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • POLYWOOD3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cambridge Casual3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Backyard Discovery2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • PURPLE LEAF2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kettler0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Charles Bentley0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Alexander Rose0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Royalcraft0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • LG Outdoor0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Rowlinson0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about garden swing brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is PURPLE LEAF or Royalcraft more popular in search?

This chart shows how often people search Google for PURPLE LEAF and Royalcraft by name. Each line represents a brand's share of searches for all ten garden swing brands we track, month by month, from English-language searches worldwide.

PURPLE LEAF and Royalcraft among garden swing brands worldwide, by month

Share of searches by month for PURPLE LEAF, Royalcraft. The figures are in the table below the chart.

View monthly share of searches table
MonthPOLYWOODKettlerBackyard DiscoveryPURPLE LEAFCharles BentleyAlexander RoseRoyalcraftLG OutdoorRowlinsonCambridge Casual
Oct 202539%26.1%14.3%11.7%2.3%2.3%2.3%0.77%0.79%0.47%
Nov 202539.1%26.1%14.3%11.7%2.8%2.3%1.9%0.55%0.69%0.47%
Dec 202534.6%28.3%15.5%12.6%2.5%2.5%2.5%0.56%0.61%0.41%
Jan 202635%28.6%12.8%10.5%7%2.1%2.5%0.63%0.62%0.34%
Feb 202641%22.5%15.1%10%5.5%2.1%2%0.81%0.68%0.4%
Mar 202644.9%16.5%20.2%9.1%4%1.9%1.5%1.1%0.53%0.36%
Apr 202653.6%13.2%16.1%8.8%3.2%1.5%1.4%1.4%0.52%0.32%
May 202649%14.7%18%9.8%3.6%1.4%1.3%1.4%0.48%0.3%
Jun 202649.3%14.8%14.8%12.1%4.4%1.4%1.3%1.2%0.47%0.36%
Jul 202641.6%18.6%15.2%12.5%5.6%2.1%1.7%1.7%0.6%0.4%
Aug 202645.5%16.6%13.6%11.2%7.4%2%1.5%1.3%0.5%0.36%
Sep 202646.1%16.9%13.8%11.3%6.2%1.9%1.8%0.85%0.62%0.55%

How has the PURPLE LEAF and Royalcraft comparison changed over the last 12 months?

3 findings
  • PURPLE LEAF was ahead of Royalcraft in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, PURPLE LEAF’s share of searches among garden swing brands worldwide moved from 11.7% to 11.3%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
  • Across the 12 months ending September 2026, Royalcraft’s share of searches among garden swing brands worldwide moved from 2.3% to 1.8%, and its estimated monthly branded searches held steady at 2.9K.

How did search popularity change for garden swing brands worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for PURPLE LEAF worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using PURPLE LEAF’s and Royalcraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

PURPLE LEAF

1 branded search term

  • purple leaf

Royalcraft

1 branded search term

  • royalcraft

How the Brand Demand Index is measured

Other head-to-heads among garden swing brands

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