Proofpoint vs SoSafe:Which is more popular by branded search?
In August 2026, Proofpoint had more branded searches than SoSafe among security awareness training platforms worldwide. Proofpoint was estimated to have 61K branded searches compared to SoSafe’s 10, and held a 28.3% Share of Search versus SoSafe’s <0.01%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Proofpoint or SoSafe?
Compare services and tools used to train employees to recognize security threats. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Proofpoint, SoSafe. The figures are in the table below the chart.
View monthly share of search table
| Month | KnowBe4 | Proofpoint | Hoxhunt | usecure | SoSafe |
|---|---|---|---|---|---|
| Oct 2025 | 66.7% | 24.5% | 7.3% | 1.5% | <0.01% |
| Nov 2025 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Dec 2025 | 63.2% | 28.5% | 6.9% | 1.4% | <0.01% |
| Jan 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Feb 2026 | 63% | 28.4% | 6.9% | 1.7% | <0.01% |
| Mar 2026 | 58.3% | 32% | 7.8% | 1.9% | <0.01% |
| Apr 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| May 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Jun 2026 | 62% | 28% | 8.3% | 1.7% | <0.01% |
| Jul 2026 | 66.4% | 24.6% | 7.2% | 1.8% | <0.01% |
| Aug 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Sep 2026 | — | — | — | — | — |
How has the Proofpoint and SoSafe comparison changed over the last 12 months?
3 findings
- Proofpoint was ahead of SoSafe in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Proofpoint’s estimated Share of Search among security awareness training platforms worldwide moved from 24.5% to 28.3%, and its estimated monthly branded searches moved from 61.1K to 61K.
- Across the 11 months ending August 2026, SoSafe’s estimated Share of Search among security awareness training platforms worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for security awareness training platforms worldwide in August 2026?
1 change

In August 2026, Proofpoint gained estimated Share of Search among security awareness training platforms worldwide, from 24.6% to 28.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Proofpoint’s and SoSafe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Proofpoint
7 branded search terms
- proofpoint
- proofpoint app
- proofpoint com
- proofpoint security awareness
- proofpoint security training
- proofpoint software
- security awareness proofpoint
SoSafe
1 branded search term
- sosafe-awareness com

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