How popular isSoSafe in search?
In August 2026, there were an estimated 10 branded searches for SoSafe worldwide which held steady over the last 11 months. SoSafe holds <0.01% estimated Share of Search among security awareness training platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
KnowBe463.1%
Proofpoint28.3%
Hoxhunt6.9%
usecure1.7%
SoSafe<0.01%
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Which security awareness training platforms compete with SoSafe?
Share of Search by month for KnowBe4, Proofpoint, Hoxhunt, SoSafe. The figures are in the table below the chart.
View monthly share of search table
| Month | KnowBe4 | Proofpoint | Hoxhunt | usecure | SoSafe |
|---|---|---|---|---|---|
| Oct 2025 | 66.7% | 24.5% | 7.3% | 1.5% | <0.01% |
| Nov 2025 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Dec 2025 | 63.2% | 28.5% | 6.9% | 1.4% | <0.01% |
| Jan 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Feb 2026 | 63% | 28.4% | 6.9% | 1.7% | <0.01% |
| Mar 2026 | 58.3% | 32% | 7.8% | 1.9% | <0.01% |
| Apr 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| May 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Jun 2026 | 62% | 28% | 8.3% | 1.7% | <0.01% |
| Jul 2026 | 66.4% | 24.6% | 7.2% | 1.8% | <0.01% |
| Aug 2026 | 63.1% | 28.3% | 6.9% | 1.7% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.1% | 136K | -0.1% | -3.3 points | |
| 2, held 2nd | 28.3% | 61K | +21.3% | +3.8 points | |
| 3, held 3rd | 6.9% | 14.8K | 0% | -0.4 points | |
| 4, held 4th | 1.7% | 3.7K | -0.54% | -0.1 points | |
| 5, held 5th | <0.01% | 10 | 0% | 0 points |
1.
KnowBe463.1%
held 1st · 136K estimated branded searches · -0.1% vs prior month · -3.3 points
28.3%
held 2nd · 61K estimated branded searches · +21.3% vs prior month · +3.8 points
3.
Hoxhunt6.9%
held 3rd · 14.8K estimated branded searches · 0% vs prior month · -0.4 points
4.
usecure1.7%
held 4th · 3.7K estimated branded searches · -0.54% vs prior month · -0.1 points
5.
SoSafe<0.01%
held 5th · 10 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between SoSafe and its closest rivals
How has branded search demand for SoSafe changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for SoSafe worldwide held steady at 10.
- Across the 11 months ending August 2026, SoSafe’s estimated Share of Search among security awareness training platforms worldwide held steady at <0.01%.
How did search popularity change for security awareness training platforms worldwide in August 2026?
3 changes
In August 2026, Proofpoint gained estimated Share of Search among security awareness training platforms worldwide, from 24.6% to 28.3%.
In August 2026, KnowBe4 lost estimated Share of Search among security awareness training platforms worldwide, from 66.4% to 63.1%.
Estimated monthly branded searches for Hoxhunt worldwide fell 18.3% over 11 measured months, from 18.1K to 14.8K in August 2026.
How is SoSafe measured?
Brandwave collects information about searches that people make online using SoSafe’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- sosafe-awareness com
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Is SoSafe your brand?
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