Prologo vs Selle Italia:Which is more popular by branded search?

Name: Prologo vs Selle Italia: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Selle Italia had more branded searches than Prologo among bike saddles worldwide. Selle Italia was estimated to have 33.1K branded searches compared to Prologo’s 4.4K, and held a 1.9% Share of Search versus Prologo’s 0.26%. These are worldwide searches for English-language branded terms.

Share of Search among bike saddles worldwide in August 2026Which is more popular in search, Prologo or Selle Italia?

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Which is more popular in search, Prologo or Selle Italia?

Compare the bike saddles shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Prologo and Selle Italia among bike saddles worldwide, by month

Month	Brooks	Specialized	Ergon	Fizik	Selle Italia	Prologo
Oct 2025	73.3%	12%	8%	4.4%	2%	0.26%
Nov 2025	76.8%	10.8%	7.2%	3.2%	1.8%	0.24%
Dec 2025	75.9%	9.8%	8%	4.4%	1.6%	0.21%
Jan 2026	75.6%	9.4%	9.4%	3.4%	1.9%	0.25%
Feb 2026	76.5%	9.7%	7.9%	3.6%	2%	0.26%
Mar 2026	74.8%	11.5%	7.7%	3.5%	2.3%	0.25%
Apr 2026	73.2%	14.3%	6.4%	3.5%	2.4%	0.26%
May 2026	73.6%	13.4%	7.3%	3.3%	2.2%	0.24%
Jun 2026	75.8%	12.2%	6.7%	3%	2%	0.22%
Jul 2026	74.6%	12.6%	6.9%	3.1%	2.5%	0.34%
Aug 2026	76.8%	11.7%	6.4%	2.9%	1.9%	0.26%
Sep 2026	—	—	—	—	—	—

How has the Prologo and Selle Italia comparison changed over the last 12 months?

3 findings

Selle Italia was ahead of Prologo in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Prologo’s estimated Share of Search among bike saddles worldwide held steady at 0.26%, and its estimated monthly branded searches moved from 3.6K to 4.4K.
Across the 11 months ending August 2026, Selle Italia’s estimated Share of Search among bike saddles worldwide moved from 2% to 1.9%, and its estimated monthly branded searches moved from 27.1K to 33.1K.

How did search popularity change for bike saddles worldwide in August 2026?

2 changes

In August 2026, Selle Italia lost estimated Share of Search among bike saddles worldwide, from 2.5% to 1.9%.
Estimated monthly branded searches for Prologo worldwide rose 22.2% over 11 measured months, from 3.6K to 4.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Prologo’s and Selle Italia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.