Plum vs Sportspower:Which is searched more?
In August 2026, Sportspower had more branded searches than Plum among swings worldwide. Sportspower was estimated to have 33.1K branded searches compared to Plum’s 4.4K, and held a 15.5% Share of Search versus Plum’s 2.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Plum or Sportspower?
Compare the swings shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sportspower, Plum. The figures are in the table below the chart.
View monthly share of search table
| Month | Sportspower | Plum |
|---|---|---|
| Oct 2025 | 19.5% | 1.4% |
| Nov 2025 | 16.5% | 1.8% |
| Dec 2025 | 19.6% | 1.4% |
| Jan 2026 | 25.9% | 1.5% |
| Feb 2026 | 33.5% | 1.3% |
| Mar 2026 | 16.3% | 2.7% |
| Apr 2026 | 15.8% | 3.9% |
| May 2026 | 13.8% | 2.8% |
| Jun 2026 | 17% | 2.8% |
| Jul 2026 | 17.4% | 2.8% |
| Aug 2026 | 15.5% | 2.1% |
| Sep 2026 | — | — |
How has the Plum and Sportspower comparison changed over the last 12 months?
3 findings
- Sportspower was ahead of Plum in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Plum’s estimated Share of Search among swings worldwide moved from 1.4% to 2.1%, and its estimated monthly branded searches moved from 2.9K to 4.4K.
- Across the 11 months ending August 2026, Sportspower’s estimated Share of Search among swings worldwide moved from 19.5% to 15.5%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for swings worldwide in August 2026?
2 changes
In August 2026, Sportspower lost estimated Share of Search among swings worldwide, from 17.4% to 15.5%.
In August 2026, Plum lost estimated Share of Search among swings worldwide, from 2.8% to 2.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Plum’s and Sportspower’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Plum
1 branded search term
- plum play
Sportspower
1 branded search term
- sportspower
Put your own brand in this comparison
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