Brandwave

How popular isSportspower in search?

In August 2026, there were an estimated 33.1K branded searches for Sportspower worldwide which is down 18.3% over the last 11 months. Sportspower holds 15.8% estimated Share of Search among swings worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Little Tikes64.5%
  2. Sportspower15.8%
  3. Backyard Discovery12.9%
  4. TP Toys2.6%
  5. Chad Valley2.1%
  6. Plum2.1%
Sportspower website (opens in a new tab)

Follow Sportspower and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which swings compete with Sportspower?

Sportspower against swings worldwide, by month

Share of Search by month for Little Tikes, Sportspower, Backyard Discovery, TP Toys, Chad Valley, Plum. The figures are in the table below the chart.

View monthly share of search table
MonthLittle TikesSportspowerBackyard DiscoveryTP ToysChad ValleyPlum
Oct 202566.2%19.9%8.9%1.4%2.2%1.4%
Nov 202569%16.9%7.6%1.8%2.8%1.8%
Dec 202567%20.1%7.3%1.5%2.7%1.5%
Jan 202658.6%26.4%9.6%1.9%1.9%1.5%
Feb 202650.7%34.1%10.2%2%1.7%1.3%
Mar 202655.1%16.5%20.2%4%1.5%2.7%
Apr 202653.7%16.1%19.7%4.8%1.8%3.9%
May 202657.2%14%21%3.4%1.5%2.8%
Jun 202657.6%17.3%17.3%3.5%1.5%2.8%
Jul 202659.3%17.8%14.5%3.6%1.9%2.9%
Aug 202664.5%15.8%12.9%2.6%2.1%2.1%
Sep 2026——————
  1. Held 1st. 135K estimated branded searches, 0% vs prior month. Share +5.2 points.

  2. 2.Sportspower

    15.8%

    Held 2nd. 33.1K estimated branded searches, -18.3% vs prior month. Share -2 points.

  3. Held 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.6 points.

  4. 4.TP Toys

    2.6%

    Held 4th. 5.4K estimated branded searches, -33.3% vs prior month. Share -1 points.

  5. 5.Chad Valley

    2.1%

    Moved from 6th to 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Plum

    2.1%

    Moved from 5th to 6th. 4.4K estimated branded searches, -33.3% vs prior month. Share -0.8 points.

Compare search popularity between Sportspower and its closest rivals

How has branded search demand for Sportspower changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Sportspower worldwide fell from 40.5K to 33.1K.
  • Across the 11 months ending August 2026, Sportspower’s estimated Share of Search among swings worldwide decreased from 19.9% to 15.8%.
  • Across the 11 months ending August 2026, Sportspower’s estimated Share of Search among swings worldwide peaked at 34.1% in February 2026 and was lowest at 14% in May 2026.

How did search popularity change for swings worldwide in August 2026?

  1. In August 2026, Little Tikes gained estimated Share of Search among swings worldwide, from 59.3% to 64.5%.

  2. In August 2026, Sportspower lost estimated Share of Search among swings worldwide, from 17.8% to 15.8%.

  3. In August 2026, Backyard Discovery lost estimated Share of Search among swings worldwide, from 14.5% to 12.9%.

  4. In August 2026, TP Toys lost estimated Share of Search among swings worldwide, from 3.6% to 2.6%.

  5. In August 2026, Plum lost estimated Share of Search among swings worldwide, from 2.9% to 2.1%.

  6. Chad Valley’s estimated Share of Search among swings worldwide has gained ground for 3 months in a row, from 1.5% to 2.1% in August 2026.

How is Sportspower measured?

Brandwave collects information about searches that people make online using Sportspower’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sportspower

Do you work for Sportspower? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Sportspower your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.