Brandwave

Papercup vs Synthesia:Which is searched more?

In September 2026, Synthesia had more branded searches than Papercup among AI dubbing tools worldwide. Synthesia had about 250,000 branded searches, while Papercup had 90,500. Synthesia made up 2.7% of all AI dubbing tool searches we track, and Papercup accounted for 0.96%. These are worldwide searches for English-language branded terms.

Share of searches among AI dubbing tools worldwide in September 2026Is Papercup or Synthesia more popular in search?
Papercup0.96%90.5K searches
vs
Synthesia2.7%250K searches

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Is Papercup or Synthesia more popular in search?

Compare the tools that dub and translate video audio. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Papercup and Synthesia among AI dubbing tools worldwide, by month

Share of searches by month for Synthesia, Papercup. The figures are in the table below the chart.

View monthly share of searches table
MonthElevenLabsHeyGenSynthesiaPapercupRask AIDubverse
Oct 202568%25.2%5.2%1%0.47%0.08%
Nov 202567.2%26%5.2%1%0.47%0.08%
Dec 202571%22.8%4.7%0.94%0.43%0.07%
Jan 202672.4%22.4%3.9%0.78%0.43%0.06%
Feb 202669.9%25%3.7%0.89%0.41%0.07%
Mar 202673.6%21.9%3.2%0.78%0.43%0.07%
Apr 202669.9%25.1%3.7%0.89%0.41%0.08%
May 202670.8%24.8%3%0.9%0.41%0.07%
Jun 202677.6%18.4%2.8%0.82%0.37%0.05%
Jul 202677.6%18.4%2.8%0.82%0.37%0.06%
Aug 202677.8%18.6%2.3%0.84%0.31%0.06%
Sep 202674.8%21.1%2.7%0.96%0.36%0.06%

How has the Papercup and Synthesia comparison changed over the last 12 months?

3 findings
  • Synthesia was ahead of Papercup in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Papercup’s share of searches among AI dubbing tools worldwide moved from 1% to 0.96%, and its estimated monthly branded searches held steady at 90.5K.
  • Across the 12 months ending September 2026, Synthesia’s share of searches among AI dubbing tools worldwide moved from 5.2% to 2.7%, and its estimated monthly branded searches moved from 457K to 250K.

How did search popularity change for AI dubbing tools worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Synthesia worldwide fell 45.2% over 12 measured months, from 457K to 250K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Papercup’s and Synthesia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Papercup

1 branded search term

  • papercup

Synthesia

2 branded search terms

  • synthesia
  • synthesia ai video

How the Brand Demand Index is measured

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