Brandwave

Notrax vs WaterHog:Which is more popular?

In September 2026, WaterHog had more branded searches than Notrax among door mat brands worldwide. WaterHog had about 9,900 branded searches, while Notrax had 1,300. WaterHog made up 17.8% of all door mat brand searches we track, and Notrax accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about door mat brands, WaterHog appeared in three of the five answers and Notrax in none.

Among door mat brands worldwide in September 2026

Who do people search for more?

WaterHog, about 8 searches for every 1 for Notrax

WaterHog 9.9K searchesNotrax 1.3K searches

Who does AI mention more?

WaterHog, mentioned in 3 of 5 answers, Notrax in 0

WaterHog in 3 of 5Notrax in 0 of 5

Who does AI recommend more?

WaterHog, the only one of the two named

WaterHog first in 3Notrax never named

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Top door mat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, WaterHog was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Notrax did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. WaterHog1st
  2. Gorilla Grip2nd
  3. Entryways3rd
  4. JVL–
  5. Apache Mills–
  6. Notrax–
  7. Esschert–
  8. Muddle Mat–
  9. Dirt Stopper–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gorilla Grip3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WaterHog3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Entryways3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JVL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Apache Mills0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Notrax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Esschert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Muddle Mat0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dirt Stopper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about door mat brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Notrax or WaterHog more popular in search?

This chart shows how often people search Google for Notrax and WaterHog by name. Each line represents a brand's share of searches for all nine door mat brands we track, month by month, from English-language searches worldwide.

Notrax and WaterHog among door mat brands worldwide, by month

Share of searches by month for WaterHog, Notrax. The figures are in the table below the chart.

View monthly share of searches table
MonthGorilla GripJVLWaterHogApache MillsEntrywaysNotraxEsschertMuddle MatDirt Stopper
Oct 202546.3%30.9%13.8%2.2%1.9%2.7%1.5%0.55%0.05%
Nov 202540.2%32.8%17.9%1.8%2.5%2.4%1.6%0.71%0.04%
Dec 202540.1%32.7%17.9%1.8%3.5%1.8%1.6%0.58%0.05%
Jan 202639.5%32.2%17.6%2.9%3%2.3%1.8%0.57%0.05%
Feb 202634.7%34.7%19%2.5%4.3%2.5%1.7%0.75%0.06%
Mar 202634.4%34.4%18.8%2.5%3.8%3%2.5%0.49%0.06%
Apr 202632.5%39.9%17.8%2.3%2.4%2.3%2.3%0.31%0.09%
May 202632.5%39.9%17.8%2.3%2.4%2.3%2.3%0.31%0.07%
Jun 202642%34.4%15.3%2%2.5%2%1.5%0.17%0.06%
Jul 202637.3%37.3%16.6%2.7%2%2.2%1.7%0.18%0.08%
Aug 202638.4%31.3%20.9%2.8%2.4%2.2%1.5%0.29%0.07%
Sep 202639.9%32.5%17.8%2.9%2.5%2.3%1.6%0.47%0.13%

How has the Notrax and WaterHog comparison changed over the last 12 months?

3 findings
  • WaterHog was ahead of Notrax in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Notrax’s share of searches among door mat brands worldwide moved from 2.7% to 2.3%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
  • Across the 12 months ending September 2026, WaterHog’s share of searches among door mat brands worldwide moved from 13.8% to 17.8%, and its estimated monthly branded searches moved from 8.1K to 9.9K.

How did search popularity change for door mat brands worldwide in September 2026?

2 changes
  1. In September 2026, WaterHog lost share of searches among door mat brands worldwide, from 20.9% to 17.8%.

  2. Estimated monthly branded searches for Notrax worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Notrax’s and WaterHog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Notrax

1 branded search term

  • notrax

WaterHog

1 branded search term

  • waterhog

How the Brand Demand Index is measured

Other head-to-heads among door mat brands

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