Nitro vs PDF Expert:Which is more popular by branded search?
In August 2026, Nitro had more branded searches than PDF Expert among PDF editing software worldwide. Nitro was estimated to have 120K branded searches compared to PDF Expert’s 27.1K, and held a 0.42% Share of Search versus PDF Expert’s 0.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Nitro or PDF Expert?
Compare the pdf editing software businesses run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Nitro, PDF Expert. The figures are in the table below the chart.
View monthly share of search table
| Month | iLovePDF | Smallpdf | Adobe Acrobat | Foxit | Nitro | PDF Expert |
|---|---|---|---|---|---|---|
| Oct 2025 | 84.8% | 6.4% | 6.2% | 2% | 0.44% | 0.14% |
| Nov 2025 | 86% | 6.5% | 5.2% | 1.8% | 0.46% | 0.14% |
| Dec 2025 | 84.5% | 7.7% | 5.1% | 2.1% | 0.45% | 0.14% |
| Jan 2026 | 83.4% | 7.6% | 6.1% | 2.1% | 0.54% | 0.17% |
| Feb 2026 | 83.3% | 7.9% | 6.1% | 2.1% | 0.45% | 0.14% |
| Mar 2026 | 86% | 6.5% | 5.2% | 1.8% | 0.38% | 0.14% |
| Apr 2026 | 86.1% | 6.4% | 5.2% | 1.8% | 0.38% | 0.11% |
| May 2026 | 86.2% | 6.5% | 5.2% | 1.6% | 0.38% | 0.11% |
| Jun 2026 | 86.4% | 7.3% | 4.2% | 1.5% | 0.4% | 0.09% |
| Jul 2026 | 87.6% | 6% | 4.3% | 1.6% | 0.49% | 0.1% |
| Aug 2026 | 88.1% | 5.5% | 4.3% | 1.6% | 0.42% | 0.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Nitro and PDF Expert comparison changed over the last 12 months?
3 findings
- Nitro was ahead of PDF Expert in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Nitro’s estimated Share of Search among PDF editing software worldwide moved from 0.44% to 0.42%, and its estimated monthly branded searches moved from 131K to 120K.
- Across the 11 months ending August 2026, PDF Expert’s estimated Share of Search among PDF editing software worldwide moved from 0.14% to 0.1%, and its estimated monthly branded searches moved from 40.5K to 27.1K.
How did search popularity change for PDF editing software worldwide in August 2026?
1 change
Estimated monthly branded searches for PDF Expert worldwide fell 33.1% over 11 measured months, from 40.5K to 27.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Nitro’s and PDF Expert’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nitro
4 branded search terms
- gonitro com
- nitro pdf
- nitro pdf editor
- nitro pdf pro
PDF Expert
1 branded search term
- pdf expert

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.