Molton Brown vs Nivea:Which is more popular by branded search?
In August 2026, Nivea had more branded searches than Molton Brown among shower gel worldwide. Nivea was estimated to have 673K branded searches compared to Molton Brown’s 135K, and held an 83.2% Share of Search versus Molton Brown’s 16.7%. These are worldwide searches for English-language branded terms.
Follow Molton Brown vs Nivea and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Molton Brown or Nivea?
Compare the shower gel shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Nivea, Molton Brown. The figures are in the table below the chart.
View monthly share of search table
| Month | Nivea | Molton Brown | Dove | Sanex | Original Source | Radox |
|---|---|---|---|---|---|---|
| Oct 2025 | 73.2% | 26.7% | 0.04% | 0.01% | <0.01% | <0.01% |
| Nov 2025 | 69.1% | 30.9% | 0.03% | 0.01% | <0.01% | <0.01% |
| Dec 2025 | 64.6% | 35.3% | 0.03% | 0.02% | <0.01% | <0.01% |
| Jan 2026 | 83.2% | 16.7% | 0.04% | 0.01% | <0.01% | <0.01% |
| Feb 2026 | 83.3% | 16.7% | 0.04% | 0.01% | 0.01% | <0.01% |
| Mar 2026 | 83.3% | 16.7% | 0.04% | 0.03% | 0.02% | 0.01% |
| Apr 2026 | 83.3% | 16.7% | 0.03% | 0.02% | 0.01% | 0.01% |
| May 2026 | 80.2% | 19.7% | 0.03% | 0.02% | 0.01% | <0.01% |
| Jun 2026 | 83.3% | 16.7% | 0.03% | 0.02% | 0.01% | <0.01% |
| Jul 2026 | 85.9% | 14.1% | 0.02% | 0.02% | <0.01% | <0.01% |
| Aug 2026 | 83.2% | 16.7% | 0.03% | 0.02% | 0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Molton Brown and Nivea comparison changed over the last 12 months?
3 findings
- Nivea was ahead of Molton Brown in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Molton Brown’s estimated Share of Search among shower gel worldwide moved from 26.7% to 16.7%, and its estimated monthly branded searches moved from 201K to 135K.
- Across the 11 months ending August 2026, Nivea’s estimated Share of Search among shower gel worldwide moved from 73.2% to 83.2%, and its estimated monthly branded searches moved from 550K to 673K.
How did search popularity change for shower gel worldwide in August 2026?
2 changes
In August 2026, Molton Brown gained estimated Share of Search among shower gel worldwide, from 14.1% to 16.7%.
In August 2026, Nivea lost estimated Share of Search among shower gel worldwide, from 85.9% to 83.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Molton Brown’s and Nivea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Molton Brown
1 branded search term
- molton brown
Nivea
1 branded search term
- nivea
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.