Dove vs Molton Brown:Which is more popular by branded search?
In August 2026, Molton Brown had more branded searches than Dove among shower gel worldwide. Molton Brown was estimated to have 135K branded searches compared to Dove’s 260, and held a 16.5% Share of Search versus Dove’s 0.03%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Dove or Molton Brown?
Compare the shower gel shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Molton Brown, Dove. The figures are in the table below the chart.
View monthly share of search table
| Month | Nivea | Molton Brown | Original Source | Dove | Sanex | Radox |
|---|---|---|---|---|---|---|
| Oct 2025 | 72.7% | 26.6% | 0.72% | 0.04% | 0.01% | <0.01% |
| Nov 2025 | 68.7% | 30.7% | 0.56% | 0.03% | 0.01% | <0.01% |
| Dec 2025 | 64.2% | 35.1% | 0.64% | 0.03% | 0.02% | <0.01% |
| Jan 2026 | 82.7% | 16.6% | 0.67% | 0.04% | 0.01% | <0.01% |
| Feb 2026 | 82.6% | 16.5% | 0.82% | 0.04% | 0.01% | <0.01% |
| Mar 2026 | 82.4% | 16.5% | 1% | 0.04% | 0.03% | 0.01% |
| Apr 2026 | 82.4% | 16.5% | 1% | 0.03% | 0.02% | 0.01% |
| May 2026 | 79.5% | 19.5% | 0.97% | 0.03% | 0.02% | <0.01% |
| Jun 2026 | 82.3% | 16.5% | 1.2% | 0.03% | 0.02% | <0.01% |
| Jul 2026 | 85.1% | 14% | 0.85% | 0.02% | 0.02% | <0.01% |
| Aug 2026 | 82.2% | 16.5% | 1.2% | 0.03% | 0.02% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Dove and Molton Brown comparison changed over the last 12 months?
3 findings
- Molton Brown was ahead of Dove in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dove’s estimated Share of Search among shower gel worldwide moved from 0.04% to 0.03%, and its estimated monthly branded searches moved from 320 to 260.
- Across the 11 months ending August 2026, Molton Brown’s estimated Share of Search among shower gel worldwide moved from 26.6% to 16.5%, and its estimated monthly branded searches moved from 201K to 135K.
How did search popularity change for shower gel worldwide in August 2026?
2 changes
In August 2026, Molton Brown gained estimated Share of Search among shower gel worldwide, from 14% to 16.5%.
Estimated monthly branded searches for Dove worldwide fell 18.8% over 11 measured months, from 320 to 260 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Dove’s and Molton Brown’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dove
1 branded search term
- dove nz
Molton Brown
1 branded search term
- molton brown
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.