MoEngage vs OneSignal:Which is more popular by branded search?
In August 2026, OneSignal had more branded searches than MoEngage among customer engagement platforms worldwide. OneSignal was estimated to have 59.9K branded searches compared to MoEngage’s 44.8K, and held a 10.4% Share of Search versus MoEngage’s 7.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Follow MoEngage vs OneSignal and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, MoEngage or OneSignal?
Compare platforms for sending lifecycle email, SMS, push, and in-app messages to customers, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for OneSignal, MoEngage. The figures are in the table below the chart.
View monthly share of search table
| Month | Klaviyo | Braze | OneSignal | CleverTap | MoEngage | Customer.io | Airship | Iterable |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.7% | 18.9% | 10.5% | 7.3% | 8.9% | 2.1% | 0.42% | 0.16% |
| Nov 2025 | 51.9% | 18.9% | 10.5% | 7.4% | 9% | 1.8% | 0.36% | 0.14% |
| Dec 2025 | 50.6% | 18.6% | 10.4% | 7.2% | 10.6% | 2.1% | 0.39% | 0.16% |
| Jan 2026 | 52.4% | 19.3% | 10.8% | 7.5% | 7.4% | 2.2% | 0.4% | 0.17% |
| Feb 2026 | 53.4% | 19.5% | 9.1% | 7.6% | 7.6% | 2.2% | 0.47% | 0.14% |
| Mar 2026 | 52.4% | 19.1% | 10.8% | 7.4% | 7.4% | 2.1% | 0.61% | 0.18% |
| Apr 2026 | 52.5% | 19.1% | 10.7% | 7.4% | 7.4% | 2.2% | 0.58% | 0.15% |
| May 2026 | 53% | 18.8% | 10.6% | 7.3% | 7.3% | 2.1% | 0.55% | 0.17% |
| Jun 2026 | 51.6% | 18.8% | 10.4% | 7.4% | 8.9% | 2.1% | 0.65% | 0.16% |
| Jul 2026 | 54.5% | 16.5% | 10.5% | 7.8% | 7.8% | 2.2% | 0.54% | 0.15% |
| Aug 2026 | 54.7% | 16.5% | 10.4% | 7.8% | 7.8% | 2.2% | 0.38% | 0.14% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the MoEngage and OneSignal comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: MoEngage took it in December 2025, OneSignal took it in January 2026.
- Across the 11 months ending August 2026, MoEngage’s estimated Share of Search among customer engagement platforms worldwide moved from 8.9% to 7.8%, and its estimated monthly branded searches moved from 54.8K to 44.8K.
- Across the 11 months ending August 2026, OneSignal’s estimated Share of Search among customer engagement platforms worldwide moved from 10.5% to 10.4%, and its estimated monthly branded searches moved from 64.8K to 59.9K.
How did search popularity change for customer engagement platforms worldwide in August 2026?
1 change
Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using MoEngage’s and OneSignal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
MoEngage
10 branded search terms
- mo engage
- MoEngage
- moengage app
- moengage com
- moengage customer engagement platform
- moengage notification
- moengage pricing
- moengage tool
- moengage website
- moengage whatsapp
OneSignal
23 branded search terms
- app onesignal
- in app messaging onesignal
- one signal
- one signal notifications
- one signal push
- OneSignal
- onesignal app
- onesignal com
- onesignal email
- onesignal free plan
- onesignal in app messaging
- onesignal mobile push
- onesignal notification
- onesignal plans
- onesignal pricing
- onesignal push
- onesignal push notification
- onesignal sms
- onesignal sms pricing
- onesignal web
- onesignal web push
- onesignal web push notification
- onesignal whatsapp
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.