Losi vs Team Associated:Which is more popular?
In September 2026, Team Associated had more branded searches than Losi among RC car brands worldwide. Team Associated had about 27,100 branded searches, while Losi had 18,100. Team Associated made up 5.7% of all RC car brand searches we track, and Losi accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about RC car brands, Losi appeared in three of the five answers and Team Associated in two. Losi was mentioned before Team Associated in every answer that named either.
Who do people search for more?
Team Associated, about 50% more searches than Losi
Who does AI mention more?
Losi, mentioned in 3 of 5 answers, Team Associated in 2
Who does AI recommend more?
Losi, named ahead of Team Associated in 3 of 3 answers
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Top RC car brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Losi was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Team Associated was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Losi was listed before Team Associated in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Arrma1st
Traxxas2nd
Losi3rd- Axial4th
- Team Associated5th
Tamiya6th
HPI Racing–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Traxxas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Arrma4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Losi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Axial3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Team Associated2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tamiya1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HPI Racing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about RC car brands
5 answers
Asked ChatGPT
“Which RC car brand should I buy?”
Asked ChatGPT
“What are the best RC car brands?”
Asked ChatGPT
“What's the best RC car brand for off-road fun?”
Searched Google, AI Overview
“remote control car”
Searched Google, AI Overview
“fast rc car”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Losi or Team Associated more popular in search?
This chart shows how often people search Google for Losi and Team Associated by name. Each line represents a brand's share of searches for all seven RC car brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Team Associated, Losi. The figures are in the table below the chart.
View monthly share of searches table
| Month | Traxxas | Tamiya | Arrma | Team Associated | HPI Racing | Losi | Axial |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.1% | 36.1% | 5.9% | 5.9% | 3.2% | 3.2% | 1.5% |
| Nov 2025 | 48.1% | 32.1% | 6.5% | 5.3% | 2.9% | 3.5% | 1.6% |
| Dec 2025 | 52.6% | 28.8% | 5.8% | 4.7% | 3.2% | 3.2% | 1.7% |
| Jan 2026 | 52.1% | 28.5% | 5.7% | 5.7% | 3.1% | 3.1% | 1.7% |
| Feb 2026 | 47.3% | 31.7% | 6.4% | 6.4% | 2.8% | 3.5% | 1.9% |
| Mar 2026 | 51.4% | 28.2% | 6.9% | 5.7% | 3.1% | 3.1% | 1.7% |
| Apr 2026 | 46.5% | 31.2% | 7.7% | 6.3% | 3.4% | 3.4% | 1.5% |
| May 2026 | 47% | 31.5% | 7.7% | 5.2% | 2.8% | 4.2% | 1.5% |
| Jun 2026 | 48.3% | 32.4% | 6.5% | 5.3% | 2.4% | 3.6% | 1.6% |
| Jul 2026 | 47.1% | 31.6% | 7.7% | 5.2% | 2.3% | 4.2% | 1.9% |
| Aug 2026 | 46.8% | 31.4% | 7.7% | 5.2% | 2.8% | 4.2% | 1.9% |
| Sep 2026 | 42.4% | 34.8% | 7% | 5.7% | 3.8% | 3.8% | 2.6% |
How has the Losi and Team Associated comparison changed over the last 12 months?
3 findings
- Team Associated was ahead of Losi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Losi’s share of searches among RC car brands worldwide moved from 3.2% to 3.8%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 12 months ending September 2026, Team Associated’s share of searches among RC car brands worldwide moved from 5.9% to 5.7%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for RC car brands worldwide in September 2026?
2 changes

In September 2026, HPI Racing overtook Losi to rank 5th among RC car brands worldwide, with 3.8% of the searches.
In September 2026, Team Associated gained share of searches among RC car brands worldwide, from 5.2% to 5.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Losi’s and Team Associated’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Losi
1 branded search term
- losi
Team Associated
1 branded search term
- team associated
Other head-to-heads among RC car brands

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