Brandwave

Ledlenser vs Petzl:Which is more popular by branded search?

In August 2026, Petzl had more branded searches than Ledlenser among headlamp brands worldwide. Petzl was estimated to have 110K branded searches compared to Ledlenser’s 60.5K, and held a 10.1% Share of Search versus Ledlenser’s 5.6%. These are worldwide searches for English-language branded terms.

Share of Search among headlamp brands worldwide in August 2026Which is more popular in search, Ledlenser or Petzl?
Ledlenser5.6%60.5K searches
vs
Petzl10.1%110K searches

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Which is more popular in search, Ledlenser or Petzl?

Compare the headlamp brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ledlenser and Petzl among headlamp brands worldwide, by month

Share of Search by month for Petzl, Ledlenser. The figures are in the table below the chart.

View monthly share of search table
MonthFenixBlack DiamondPetzlLedlenserRMF Silva
Oct 202548.3%32.3%9.7%9.7%0%
Nov 202543.3%35.4%10.6%10.6%0%
Dec 202545.1%36.9%9%9%0%
Jan 202644.9%36.7%11%7.4%0%
Feb 202649.9%33.4%10%6.7%0%
Mar 202649.9%33.4%10%6.7%<0.01%
Apr 202650.5%33.8%10.1%5.6%<0.01%
May 202650.5%33.8%10.1%5.6%<0.01%
Jun 202650.5%33.8%10.2%5.6%<0.01%
Jul 202651.4%34.4%8.5%5.7%<0.01%
Aug 202650.5%33.8%10.1%5.6%<0.01%
Sep 2026—————

How has the Ledlenser and Petzl comparison changed over the last 12 months?

  • Petzl was ahead of Ledlenser in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ledlenser’s estimated Share of Search among headlamp brands worldwide moved from 9.7% to 5.6%, and its estimated monthly branded searches moved from 110K to 60.5K.
  • Across the 11 months ending August 2026, Petzl’s estimated Share of Search among headlamp brands worldwide moved from 9.7% to 10.1%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for headlamp brands worldwide in August 2026?

  1. In August 2026, Petzl gained estimated Share of Search among headlamp brands worldwide, from 8.5% to 10.1%.

  2. Estimated monthly branded searches for Ledlenser worldwide fell 45% over 11 measured months, from 110K to 60.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ledlenser’s and Petzl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ledlenser

1 branded search term

  • ledlenser

Petzl

1 branded search term

  • petzl

How the Brand Demand Index is measured

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