Brandwave

Nitecore vs Petzl:Which is searched more?

In September 2026, Petzl had more branded searches than Nitecore among torch brands worldwide. Petzl was estimated to have 110K branded searches compared to Nitecore’s 90.5K, and held a 40.1% Share of Search versus Nitecore’s 33%. These are worldwide searches for English-language branded terms.

Share of Search among torch brands worldwide in September 2026Which is more popular in search, Nitecore or Petzl?
Nitecore33%90.5K searches
vs
Petzl40.1%110K searches

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Which is more popular in search, Nitecore or Petzl?

Compare the torch and flashlight brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Nitecore and Petzl among torch brands worldwide, by month

Share of Search by month for Petzl, Nitecore. The figures are in the table below the chart.

View monthly share of search table
MonthPetzlNitecoreLedlenser
Oct 202533.3%33.3%33.3%
Nov 202535.5%28.9%35.5%
Dec 202533.3%33.3%33.3%
Jan 202640.2%32.8%27%
Feb 202642.6%28.7%28.7%
Mar 202642.6%28.7%28.7%
Apr 202645%30.3%24.7%
May 202642.1%34.7%23.2%
Jun 202642.3%34.6%23.1%
Jul 202640.2%32.9%26.9%
Aug 202642.1%34.7%23.2%
Sep 202640.1%33%27%

How has the Nitecore and Petzl comparison changed over the last 12 months?

  • Petzl was ahead of Nitecore in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Nitecore’s estimated Share of Search among torch brands worldwide moved from 33.3% to 33%, and its estimated monthly branded searches moved from 110K to 90.5K.
  • Across the 12 months ending September 2026, Petzl’s estimated Share of Search among torch brands worldwide moved from 33.3% to 40.1%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for torch brands worldwide in September 2026?

  1. In September 2026, Petzl lost estimated Share of Search among torch brands worldwide, from 42.1% to 40.1%.

  2. In September 2026, Nitecore lost estimated Share of Search among torch brands worldwide, from 34.7% to 33%.

Other head-to-heads among torch brands

How each brand is measured

Brandwave collects information about searches that people make online using Nitecore’s and Petzl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nitecore

1 branded search term

  • nitecore

Petzl

1 branded search term

  • petzl

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.