Brandwave

Leatt vs Mons Royale:Which is more popular?

In September 2026, Leatt had more branded searches than Mons Royale among mountain bike clothing brands worldwide. Leatt had about 49,500 branded searches, while Mons Royale had 27,100. Leatt made up 18.9% of all mountain bike clothing brand searches we track, and Mons Royale accounted for 10.3%. When we asked ChatGPT and Google AI Overviews about mountain bike clothing brands, Leatt appeared in two of the five answers and Mons Royale in one. Leatt was mentioned before Mons Royale in two out of three answers that named either.

Among mountain bike clothing brands worldwide in September 2026

Who do people search for more?

Leatt, about 83% more searches than Mons Royale

Leatt 49.5K searchesMons Royale 27.1K searches

Who does AI mention more?

Leatt, mentioned in 2 of 5 answers, Mons Royale in 1

Leatt in 2 of 5Mons Royale in 1 of 5

Who does AI recommend more?

Leatt, named ahead of Mons Royale in 2 of 3 answers

Leatt first in 2Mons Royale first in 1

Follow Leatt vs Mons Royale and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top mountain bike clothing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Leatt was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mons Royale was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Leatt was listed before Mons Royale in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fox Racing1st
  2. Troy Lee Designs2nd
  3. Endura3rd
  4. POC4th
  5. Rapha5th
  6. Leatt6th
  7. Mons Royale7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fox Racing5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Troy Lee Designs4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Endura4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rapha3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Leatt2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • POC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mons Royale1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about mountain bike clothing brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Leatt or Mons Royale more popular in search?

This chart shows how often people search Google for Leatt and Mons Royale by name. Each line represents a brand's share of searches for all seven mountain bike clothing brands we track, month by month, from English-language searches worldwide.

Leatt and Mons Royale among mountain bike clothing brands worldwide, by month

Share of searches by month for Leatt, Mons Royale. The figures are in the table below the chart.

View monthly share of searches table
MonthFox RacingTroy Lee DesignsLeattEnduraMons RoyalePOCRapha
Oct 202539.2%21.5%14.4%14.4%9.6%0.56%0.28%
Nov 202543.3%19.4%13%13%10.6%0.52%0.24%
Dec 202541%18.5%15.1%12.3%12.3%0.47%0.23%
Jan 202635.4%19.4%15.8%15.8%12.9%0.4%0.21%
Feb 202635.7%23.9%16%13.1%10.7%0.41%0.19%
Mar 202635.6%23.9%16%13.1%10.7%0.49%0.22%
Apr 202637.9%20.9%17.1%14%9.3%0.56%0.29%
May 202636.5%20.1%20.1%13.4%9%0.54%0.3%
Jun 202639%21.4%17.5%11.7%9.6%0.47%0.21%
Jul 202634.5%23%18.9%12.6%10.3%0.48%0.23%
Aug 202636.5%24.5%16.4%11%11%0.42%0.2%
Sep 202634.5%23.1%18.9%12.6%10.3%0.43%0.2%

How has the Leatt and Mons Royale comparison changed over the last 12 months?

3 findings

How did search popularity change for mountain bike clothing brands worldwide in September 2026?

2 changes
  1. In September 2026, Leatt gained share of searches among mountain bike clothing brands worldwide, from 16.4% to 18.9%.

  2. In September 2026, Mons Royale lost share of searches among mountain bike clothing brands worldwide, from 11% to 10.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Leatt’s and Mons Royale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Leatt

1 branded search term

  • leatt

Mons Royale

1 branded search term

  • mons royale

How the Brand Demand Index is measured

Other head-to-heads among mountain bike clothing brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.