Le Creuset vs Pyrex:Which is more popular by branded search?
In August 2026, Le Creuset had more branded searches than Pyrex among bakeware brands worldwide. Le Creuset was estimated to have 1.2M branded searches compared to Pyrex’s 201K, and held a 78.9% Share of Search versus Pyrex’s 13%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Le Creuset or Pyrex?
Compare the bakeware brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Le Creuset, Pyrex. The figures are in the table below the chart.
View monthly share of search table
| Month | Le Creuset | Pyrex | Wiltshire | USA Pan | Baker's Secret | Chicago Metallic |
|---|---|---|---|---|---|---|
| Oct 2025 | 84.6% | 9.3% | 5.1% | 0.68% | 0.11% | 0.16% |
| Nov 2025 | 88.2% | 7.9% | 2.9% | 0.71% | 0.09% | 0.11% |
| Dec 2025 | 88.1% | 7.9% | 2.9% | 0.87% | 0.11% | 0.14% |
| Jan 2026 | 82.8% | 11.1% | 5% | 0.82% | 0.13% | 0.16% |
| Feb 2026 | 81.8% | 11.1% | 6.1% | 0.81% | 0.11% | 0.19% |
| Mar 2026 | 80.7% | 10.9% | 7.3% | 0.8% | 0.13% | 0.19% |
| Apr 2026 | 81.9% | 11.1% | 6.1% | 0.66% | 0.13% | 0.16% |
| May 2026 | 80.8% | 10.9% | 7.3% | 0.66% | 0.16% | 0.16% |
| Jun 2026 | 82% | 11.1% | 6.1% | 0.54% | 0.13% | 0.16% |
| Jul 2026 | 81.9% | 11.1% | 6.1% | 0.66% | 0.13% | 0.16% |
| Aug 2026 | 78.9% | 13% | 7.1% | 0.64% | 0.16% | 0.16% |
| Sep 2026 | — | — | — | — | — | — |
How has the Le Creuset and Pyrex comparison changed over the last 12 months?
3 findings
- Le Creuset was ahead of Pyrex in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Le Creuset’s estimated Share of Search among bakeware brands worldwide moved from 84.6% to 78.9%, and its estimated monthly branded searches moved from 1.5M to 1.2M.
- Across the 11 months ending August 2026, Pyrex’s estimated Share of Search among bakeware brands worldwide moved from 9.3% to 13%, and its estimated monthly branded searches moved from 165K to 201K.
How did search popularity change for bakeware brands worldwide in August 2026?
2 changes
In August 2026, Pyrex gained estimated Share of Search among bakeware brands worldwide, from 11.1% to 13%.
In August 2026, Le Creuset lost estimated Share of Search among bakeware brands worldwide, from 81.9% to 78.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Le Creuset’s and Pyrex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Le Creuset
1 branded search term
- le creuset
Pyrex
1 branded search term
- pyrex
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