Brandwave

Kokatat vs Scubapro:Which is more popular?

In September 2026, Scubapro had more branded searches than Kokatat among drysuit brands worldwide. Scubapro had about 27,100 branded searches, while Kokatat had 3,600. Scubapro made up 9.6% of all drysuit brand searches we track, and Kokatat accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about drysuit brands, Kokatat appeared in three of the five answers and Scubapro in one. Kokatat was mentioned before Scubapro in every answer that named either.

Among drysuit brands worldwide in September 2026

Who do people search for more?

Scubapro, about 8 searches for every 1 for Kokatat

Scubapro 27.1K searchesKokatat 3.6K searches

Who does AI mention more?

Kokatat, mentioned in 3 of 5 answers, Scubapro in 1

Kokatat in 3 of 5Scubapro in 1 of 5

Who does AI recommend more?

Kokatat, named ahead of Scubapro in 3 of 3 answers

Kokatat first in 3Scubapro never first

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Top drysuit brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kokatat was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Scubapro was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Kokatat was listed before Scubapro in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Kokatat1st
  2. NRS2nd
  3. Santi3rd
  4. DUI4th
  5. Level Six5th
  6. O'Neill–
  7. Scubapro–
  8. Crewsaver–
  9. Stohlquist–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kokatat3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DUI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Level Six3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • NRS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Santi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Scubapro1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • O'Neill0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Crewsaver0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stohlquist0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about drysuit brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Kokatat or Scubapro more popular in search?

This chart shows how often people search Google for Kokatat and Scubapro by name. Each line represents a brand's share of searches for all nine drysuit brands we track, month by month, from English-language searches worldwide.

Kokatat and Scubapro among drysuit brands worldwide, by month

Share of searches by month for Scubapro, Kokatat. The figures are in the table below the chart.

View monthly share of searches table
MonthO'NeillScubaproKokatatCrewsaverDUISantiStohlquistLevel SixNRS
Oct 202587.1%9.6%1.3%0.67%0.57%0.35%0.25%0.14%0.05%
Nov 202589.3%8%1.1%0.47%0.39%0.39%0.18%0.12%0.02%
Dec 202589.5%8.1%1.1%0.39%0.3%0.3%0.21%0.1%0.03%
Jan 202689.5%8.1%1.1%0.48%0.3%0.3%0.21%0.08%0.03%
Feb 202689%8%1.3%0.58%0.36%0.26%0.26%0.12%0.05%
Mar 202689.3%8%1.1%0.56%0.3%0.3%0.3%0.14%0.05%
Apr 202687.2%9.6%1.3%0.67%0.35%0.31%0.35%0.17%0.06%
May 202687.3%9.6%1.3%0.55%0.38%0.29%0.38%0.14%0.05%
Jun 202687.4%9.6%1.3%0.55%0.29%0.29%0.46%0.09%0.05%
Jul 202689.6%8.1%0.88%0.46%0.24%0.21%0.39%0.08%0.04%
Aug 202687.3%9.6%1.6%0.55%0.29%0.26%0.29%0.09%0.04%
Sep 202687.4%9.6%1.3%0.57%0.36%0.31%0.26%0.14%0.05%

How has the Kokatat and Scubapro comparison changed over the last 12 months?

3 findings
  • Scubapro was ahead of Kokatat in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kokatat’s share of searches among drysuit brands worldwide held steady at 1.3%, and its estimated monthly branded searches held steady at 3.6K.
  • Across the 12 months ending September 2026, Scubapro’s share of searches among drysuit brands worldwide held steady at 9.6%, and its estimated monthly branded searches held steady at 27.1K.

How did search popularity change for drysuit brands worldwide in September 2026?

0 changes

Neither Kokatat nor Scubapro moved beyond provider rounding among drysuit brands in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Kokatat’s and Scubapro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kokatat

1 branded search term

  • kokatat

Scubapro

1 branded search term

  • scubapro

How the Brand Demand Index is measured

Other head-to-heads among drysuit brands

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