Brandwave

KitchenAid vs Polar:Which is searched more?

In September 2026, KitchenAid had more branded searches than Polar among undercounter fridge brands worldwide. KitchenAid was estimated to have 1.3M branded searches compared to Polar’s 22.9K, and held a 68.5% Share of Search versus Polar’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among undercounter fridge brands worldwide in September 2026Which is more popular in search, KitchenAid or Polar?
KitchenAid68.5%1.3M searches
vs
Polar1.2%22.9K searches

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Which is more popular in search, KitchenAid or Polar?

Compare the undercounter fridge brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

KitchenAid and Polar among undercounter fridge brands worldwide, by month

Share of Search by month for KitchenAid, Polar. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidKenwoodBoschPolar
Oct 202569.8%21.3%7.8%1.1%
Nov 202577.1%17.6%4.4%0.94%
Dec 202579.3%15.4%4.5%0.81%
Jan 202672.7%19.1%6.8%1.4%
Feb 202669.7%22.4%6.7%1.3%
Mar 202666.4%24.9%7.4%1.3%
Apr 202668.6%22.3%7.9%1.2%
May 202666.6%23.4%8.7%1.3%
Jun 202666.5%22.5%9.6%1.3%
Jul 202667.7%21.7%9.3%1.3%
Aug 202666.2%21.4%11.1%1.3%
Sep 202668.5%21.2%9.1%1.2%

How has the KitchenAid and Polar comparison changed over the last 12 months?

  • KitchenAid was ahead of Polar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, KitchenAid’s estimated Share of Search among undercounter fridge brands worldwide moved from 69.8% to 68.5%, and its estimated monthly branded searches moved from 1.8M to 1.3M.
  • Across the 12 months ending September 2026, Polar’s estimated Share of Search among undercounter fridge brands worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches moved from 29.7K to 22.9K.

How did search popularity change for undercounter fridge brands worldwide in September 2026?

  1. In September 2026, KitchenAid gained estimated Share of Search among undercounter fridge brands worldwide, from 66.2% to 68.5%.

  2. Estimated monthly branded searches for Polar worldwide fell 22.9% over 12 measured months, from 29.7K to 22.9K in September 2026.

Other head-to-heads among undercounter fridge brands

How each brand is measured

Brandwave collects information about searches that people make online using KitchenAid’s and Polar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

KitchenAid

4 branded search terms

  • kitchenaid
  • kitchenaid artisan
  • kitchenaid mixer
  • kitchenaid stand mixer

Polar

5 branded search terms

  • fitness watch polar
  • polar ignite
  • polar smartwatch
  • polar vantage
  • smartwatch polar

How the Brand Demand Index is measured

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