Jayco vs Newmar:Which is more popular?
In September 2026, Jayco had more branded searches than Newmar among motorhome brands worldwide. Jayco had about 60,500 branded searches, while Newmar had 9,900. Jayco made up 33.5% of all motorhome brand searches we track, and Newmar accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about motorhome brands, Newmar appeared in three of the four answers and Jayco in one. Newmar was mentioned before Jayco in three out of four answers.
Who do people search for more?
Jayco, about 6 searches for every 1 for Newmar
Who does AI mention more?
Newmar, mentioned in 3 of 4 answers, Jayco in 1
Who does AI recommend more?
Newmar, named ahead of Jayco in 3 of 4 answers
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Top motorhome brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Newmar was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Jayco was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Newmar was listed before Jayco in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Winnebago1st
Tiffin2nd- Newmar3rd
Leisure Travel Vans4th- Jayco5th
Thor6th
Forest River7th
Airstream–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Tiffin4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Winnebago4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Newmar3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Leisure Travel Vans2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Thor2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Forest River1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Jayco1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Airstream0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about motorhome brands
4 answers
Asked ChatGPT
“Which motorhome brand should I buy?”
Asked ChatGPT
“What are the best motorhome brands?”
Asked ChatGPT
“What's the best motorhome brand for family road trips?”
Searched Google, AI Overview
“motorhome brands”
Searched Google, AI Overview
“motorhomes for sale”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Jayco or Newmar more popular in search?
This chart shows how often people search Google for Jayco and Newmar by name. Each line represents a brand's share of searches for all eight motorhome brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Jayco, Newmar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Forest River | Jayco | Tiffin | Airstream | Newmar | Leisure Travel Vans | Thor | Winnebago |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.2% | 34.9% | 7% | 4.7% | 5.7% | 3.8% | 3.1% | 2.5% |
| Nov 2025 | 36.4% | 36.6% | 7.3% | 4.9% | 6% | 3.3% | 3.3% | 2.2% |
| Dec 2025 | 40.1% | 33% | 6.6% | 5.4% | 6.6% | 2.9% | 2.9% | 2.4% |
| Jan 2026 | 34.5% | 38.5% | 7.7% | 4.2% | 5.2% | 4.2% | 3.4% | 2.3% |
| Feb 2026 | 37.7% | 31% | 9.3% | 4.1% | 6.2% | 4.1% | 3.4% | 4.1% |
| Mar 2026 | 39.7% | 32.7% | 8% | 4.4% | 5.3% | 4.4% | 3.6% | 1.9% |
| Apr 2026 | 40% | 32.9% | 8% | 4.4% | 5.4% | 4.4% | 2.9% | 2% |
| May 2026 | 38.7% | 31.8% | 7.8% | 5.2% | 6.4% | 4.3% | 3.5% | 2.3% |
| Jun 2026 | 38.9% | 32% | 7.8% | 5.2% | 6.4% | 4.3% | 3.5% | 1.9% |
| Jul 2026 | 37.4% | 34.2% | 6.8% | 4.6% | 6.8% | 4.6% | 3% | 2.5% |
| Aug 2026 | 37.5% | 30.8% | 7.5% | 6.2% | 6.2% | 5% | 3.4% | 3.4% |
| Sep 2026 | 36.7% | 33.5% | 8.2% | 6.7% | 5.5% | 4.5% | 3% | 2% |
How has the Jayco and Newmar comparison changed over the last 12 months?
3 findings
- Jayco was ahead of Newmar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Jayco’s share of searches among motorhome brands worldwide moved from 34.9% to 33.5%, and its estimated monthly branded searches moved from 74K to 60.5K.
- Across the 12 months ending September 2026, Newmar’s share of searches among motorhome brands worldwide moved from 5.7% to 5.5%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
How did search popularity change for motorhome brands worldwide in September 2026?
2 changes
In September 2026, Jayco gained share of searches among motorhome brands worldwide, from 30.8% to 33.5%.
In September 2026, Newmar lost share of searches among motorhome brands worldwide, from 6.2% to 5.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Jayco’s and Newmar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among motorhome brands
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