How popular isForest River in search?
In August 2026, there were an estimated 40.5K branded searches for Forest River worldwide which held steady over the last 11 months. Forest River holds 29.2% estimated Share of Search among motorhome brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which motorhome brands compete with Forest River?
Share of Search by month for Jayco, Forest River, Tiffin, Airstream, Thor, Winnebago. The figures are in the table below the chart.
View monthly share of search table
| Month | Jayco | Forest River | Tiffin | Airstream | Thor | Winnebago |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.5% | 27.1% | 9.9% | 5.4% | 4.4% | 3.6% |
| Nov 2025 | 49.9% | 27.3% | 10% | 5.4% | 4.5% | 3% |
| Dec 2025 | 46.2% | 30.9% | 9.2% | 6.2% | 4.1% | 3.4% |
| Jan 2026 | 53% | 23.7% | 10.6% | 4.7% | 4.7% | 3.2% |
| Feb 2026 | 42.7% | 28.5% | 12.8% | 5.7% | 4.7% | 5.7% |
| Mar 2026 | 45.1% | 30.2% | 11% | 6% | 4.9% | 2.7% |
| Apr 2026 | 45.5% | 30.5% | 11.1% | 6.1% | 4.1% | 2.7% |
| May 2026 | 44.8% | 30% | 11% | 6% | 4.9% | 3.3% |
| Jun 2026 | 45.1% | 30.2% | 11% | 6% | 4.9% | 2.7% |
| Jul 2026 | 48.9% | 26.8% | 9.8% | 6.5% | 4.4% | 3.6% |
| Aug 2026 | 43.6% | 29.2% | 10.7% | 7.1% | 4.8% | 4.8% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.6% | 60.5K | -18.2% | -5.4 points | |
| 2, held 2nd | 29.2% | 40.5K | 0% | +2.4 points | |
| 3, held 3rd | 10.7% | 14.8K | 0% | +0.9 points | |
| 4, held 4th | 7.1% | 9.9K | 0% | +0.6 points | |
| 5, held 5th | 4.8% | 6.6K | 0% | +0.4 points | |
| 6, held 6th | 4.8% | 6.6K | +22.2% | +1.2 points |
1.
Jayco43.6%
Held 1st. 60.5K estimated branded searches, -18.2% vs prior month. Share -5.4 points.
29.2%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +2.4 points.
3.
Tiffin10.7%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share +0.9 points.
7.1%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share +0.6 points.
5.
Thor4.8%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.8%
Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share +1.2 points.
Compare search popularity between Forest River and its closest rivals
How has branded search demand for Forest River changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Forest River worldwide held steady at 40.5K.
- Across the 11 months ending August 2026, Forest River’s estimated Share of Search among motorhome brands worldwide increased from 27.1% to 29.2%.
- Across the 11 months ending August 2026, Forest River’s estimated Share of Search among motorhome brands worldwide peaked at 30.9% in December 2025 and was lowest at 23.7% in January 2026.
How did search popularity change for motorhome brands worldwide in August 2026?
5 changes
In August 2026, Forest River gained estimated Share of Search among motorhome brands worldwide, from 26.8% to 29.2%.

In August 2026, Winnebago gained estimated Share of Search among motorhome brands worldwide, from 3.6% to 4.8%.

In August 2026, Tiffin gained estimated Share of Search among motorhome brands worldwide, from 9.8% to 10.7%.

In August 2026, Airstream gained estimated Share of Search among motorhome brands worldwide, from 6.5% to 7.1%.

In August 2026, Jayco lost estimated Share of Search among motorhome brands worldwide, from 48.9% to 43.6%.
Where does Forest River compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Camper trailers | 2nd of 6 | 9.6% | Show ranking |
| Motorhome brands | 2nd of 6 | 29.2% | Shown above |
How is Forest River measured?
Brandwave collects information about searches that people make online using Forest River’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- forest river rv
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Is Forest River your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.