Impact Dog Crates vs MidWest Homes for Pets:Which is more popular?
In September 2026, Impact Dog Crates had more branded searches than MidWest Homes for Pets among dog crate brands worldwide. Impact Dog Crates had about 2,900 branded searches, while MidWest Homes for Pets had 1,300. Impact Dog Crates made up 1.8% of all dog crate brand searches we track, and MidWest Homes for Pets accounted for 0.82%. When we asked ChatGPT and Google AI Overviews about dog crate brands, MidWest Homes for Pets appeared in three of the five answers and Impact Dog Crates in two. MidWest Homes for Pets was mentioned before Impact Dog Crates in every answer.
Who do people search for more?
Impact Dog Crates, about 2 searches for every 1 for MidWest Homes for Pets
Who does AI mention more?
MidWest Homes for Pets, mentioned in 3 of 5 answers, Impact Dog Crates in 2
Who does AI recommend more?
MidWest Homes for Pets, named ahead of Impact Dog Crates in every answer
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Top dog crate brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MidWest Homes for Pets was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Impact Dog Crates was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. MidWest Homes for Pets was listed before Impact Dog Crates in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Diggs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MidWest Homes for Pets3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Impact Dog Crates2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ruffwear0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PawHut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ferplast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Petsfit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dog crate brands
5 answers
Asked ChatGPT
“Which dog crate brand should I buy?”
Asked ChatGPT
“What are the best dog crate brands?”
Asked ChatGPT
“What's the best dog crate brand for house training?”
Searched Google, AI Overview
“best dog crate”
Searched Google, AI Overview
“folding dog crate”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Impact Dog Crates or MidWest Homes for Pets more popular in search?
This chart shows how often people search Google for Impact Dog Crates and MidWest Homes for Pets by name. Each line represents a brand's share of searches for all seven dog crate brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Impact Dog Crates, MidWest Homes for Pets. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ruffwear | Diggs | PawHut | Ferplast | Impact Dog Crates | Petsfit | MidWest Homes for Pets |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.1% | 40.5% | 12.1% | 9.9% | 2% | 1.6% | 0.87% |
| Nov 2025 | 45.4% | 30.3% | 11.1% | 9.1% | 1.8% | 1.5% | 0.8% |
| Dec 2025 | 26% | 57.9% | 7.8% | 5.2% | 1.5% | 1% | 0.56% |
| Jan 2026 | 31.6% | 47% | 9.5% | 7.7% | 2.3% | 1.2% | 0.68% |
| Feb 2026 | 27.7% | 50.4% | 10.2% | 8.3% | 1.7% | 1.1% | 0.6% |
| Mar 2026 | 36.8% | 36.8% | 13.5% | 9% | 1.8% | 1.4% | 0.79% |
| Apr 2026 | 48.7% | 17.9% | 17.9% | 9.7% | 2.4% | 2.4% | 1.1% |
| May 2026 | 44.8% | 24.5% | 16.4% | 9% | 2.2% | 2.2% | 0.97% |
| Jun 2026 | 48.6% | 21.7% | 14.6% | 9.7% | 2.4% | 1.9% | 1.1% |
| Jul 2026 | 48.7% | 17.9% | 17.9% | 9.7% | 2.4% | 2.4% | 1.1% |
| Aug 2026 | 40.1% | 32.8% | 14.7% | 8% | 1.6% | 2% | 0.87% |
| Sep 2026 | 38.2% | 31.2% | 17.1% | 9.3% | 1.8% | 1.5% | 0.82% |
How has the Impact Dog Crates and MidWest Homes for Pets comparison changed over the last 12 months?
3 findings
- Impact Dog Crates was ahead of MidWest Homes for Pets in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Impact Dog Crates’ share of searches among dog crate brands worldwide moved from 2% to 1.8%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, MidWest Homes for Pets’ share of searches among dog crate brands worldwide moved from 0.87% to 0.82%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
How did search popularity change for dog crate brands worldwide in September 2026?
2 changes

In September 2026, Impact Dog Crates rose from 6th to 5th among dog crate brands worldwide.

Estimated monthly branded searches for MidWest Homes for Pets worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Impact Dog Crates’ and MidWest Homes for Pets’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Impact Dog Crates
1 branded search term
- impact dog crates
MidWest Homes for Pets
1 branded search term
- midwest homes for pets
Other head-to-heads among dog crate brands

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