Brandwave

Impact Dog Crates vs MidWest Homes for Pets:Which is more popular?

In September 2026, Impact Dog Crates had more branded searches than MidWest Homes for Pets among dog crate brands worldwide. Impact Dog Crates had about 2,900 branded searches, while MidWest Homes for Pets had 1,300. Impact Dog Crates made up 1.8% of all dog crate brand searches we track, and MidWest Homes for Pets accounted for 0.82%. When we asked ChatGPT and Google AI Overviews about dog crate brands, MidWest Homes for Pets appeared in three of the five answers and Impact Dog Crates in two. MidWest Homes for Pets was mentioned before Impact Dog Crates in every answer.

Among dog crate brands worldwide in September 2026

Who do people search for more?

Impact Dog Crates, about 2 searches for every 1 for MidWest Homes for Pets

Impact Dog Crates 2.9K searchesMidWest Homes for Pets 1.3K searches

Who does AI mention more?

MidWest Homes for Pets, mentioned in 3 of 5 answers, Impact Dog Crates in 2

MidWest Homes for Pets in 3 of 5Impact Dog Crates in 2 of 5

Who does AI recommend more?

MidWest Homes for Pets, named ahead of Impact Dog Crates in every answer

MidWest Homes for Pets first in 2Impact Dog Crates never first

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Top dog crate brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MidWest Homes for Pets was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Impact Dog Crates was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. MidWest Homes for Pets was listed before Impact Dog Crates in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MidWest Homes for Pets1st
  2. Diggs2nd
  3. Impact Dog Crates3rd
  4. Ruffwear–
  5. PawHut–
  6. Ferplast–
  7. Petsfit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Diggs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MidWest Homes for Pets3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Impact Dog Crates2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ruffwear0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PawHut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ferplast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Petsfit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dog crate brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Impact Dog Crates or MidWest Homes for Pets more popular in search?

This chart shows how often people search Google for Impact Dog Crates and MidWest Homes for Pets by name. Each line represents a brand's share of searches for all seven dog crate brands we track, month by month, from English-language searches worldwide.

Impact Dog Crates and MidWest Homes for Pets among dog crate brands worldwide, by month

Share of searches by month for Impact Dog Crates, MidWest Homes for Pets. The figures are in the table below the chart.

View monthly share of searches table
MonthRuffwearDiggsPawHutFerplastImpact Dog CratesPetsfitMidWest Homes for Pets
Oct 202533.1%40.5%12.1%9.9%2%1.6%0.87%
Nov 202545.4%30.3%11.1%9.1%1.8%1.5%0.8%
Dec 202526%57.9%7.8%5.2%1.5%1%0.56%
Jan 202631.6%47%9.5%7.7%2.3%1.2%0.68%
Feb 202627.7%50.4%10.2%8.3%1.7%1.1%0.6%
Mar 202636.8%36.8%13.5%9%1.8%1.4%0.79%
Apr 202648.7%17.9%17.9%9.7%2.4%2.4%1.1%
May 202644.8%24.5%16.4%9%2.2%2.2%0.97%
Jun 202648.6%21.7%14.6%9.7%2.4%1.9%1.1%
Jul 202648.7%17.9%17.9%9.7%2.4%2.4%1.1%
Aug 202640.1%32.8%14.7%8%1.6%2%0.87%
Sep 202638.2%31.2%17.1%9.3%1.8%1.5%0.82%

How has the Impact Dog Crates and MidWest Homes for Pets comparison changed over the last 12 months?

3 findings

How did search popularity change for dog crate brands worldwide in September 2026?

2 changes
  1. In September 2026, Impact Dog Crates rose from 6th to 5th among dog crate brands worldwide.

  2. Estimated monthly branded searches for MidWest Homes for Pets worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Impact Dog Crates’ and MidWest Homes for Pets’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Impact Dog Crates

1 branded search term

  • impact dog crates

MidWest Homes for Pets

1 branded search term

  • midwest homes for pets

How the Brand Demand Index is measured

Other head-to-heads among dog crate brands

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