Brandwave

Harney & Sons vs Lipton:Which is searched more?

In September 2026, Lipton had more branded searches than Harney & Sons among tea brands worldwide. Lipton had about 74,000 branded searches, while Harney & Sons had 60,500. Lipton made up 18.2% of all tea brand searches we track, and Harney & Sons accounted for 14.8%. These are worldwide searches for English-language branded terms.

Share of searches among tea brands worldwide in September 2026Is Harney & Sons or Lipton more popular in search?
Harney & Sons14.8%60.5K searches
vs
Lipton18.2%74K searches

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Is Harney & Sons or Lipton more popular in search?

Compare the tea brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Harney & Sons and Lipton among tea brands worldwide, by month

Share of searches by month for Lipton, Harney & Sons. The figures are in the table below the chart.

View monthly share of searches table
MonthTazoTwiningsLiptonHarney & SonsBigelowPukkaTetleyDilmahNumi Organic TeaBell Tea
Oct 202517.2%20.9%17.2%14.1%11.5%6.3%4.2%4.2%4.2%0.17%
Nov 202515.2%22.5%18.5%18.5%8.3%6.8%4.5%4.5%0.9%0.18%
Dec 202514.6%21.8%17.9%21.8%5.4%8%4.4%4.4%1.6%0.14%
Jan 202617.8%21.6%17.8%17.8%6.5%8%4.4%4.4%1.6%0.17%
Feb 202618.2%22.2%18.2%18.2%5.5%6.7%5.5%4.4%1.1%0.18%
Mar 202621.1%21.1%17.3%17.3%6.3%6.3%5.2%4.2%0.84%0.21%
Apr 202622.5%22.5%18.4%15.1%5.5%5.5%4.5%4.5%1.1%0.22%
May 202625.1%20.6%16.9%16.9%5.1%5.1%4.1%5.1%1%0.2%
Jun 202623.4%23.4%19.2%12.8%5.7%4.7%4.7%4.7%0.93%0.41%
Jul 202622.4%22.4%18.3%15%6.7%4.5%4.5%5.5%0.47%0.22%
Aug 202622%22%18%14.7%6.6%5.4%5.4%5.4%0.39%0.21%
Sep 202622.2%22.2%18.2%14.8%6.6%5.4%5.4%4.4%0.39%0.22%

How has the Harney & Sons and Lipton comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Harney & Sons took it in December 2025, Lipton took it in April 2026.
  • Across the 12 months ending September 2026, Harney & Sons’ share of searches among tea brands worldwide moved from 14.1% to 14.8%, and its estimated monthly branded searches moved from 74K to 60.5K.
  • Across the 12 months ending September 2026, Lipton’s share of searches among tea brands worldwide moved from 17.2% to 18.2%, and its estimated monthly branded searches moved from 90.5K to 74K.

How did search popularity change for tea brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Harney & Sons worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

  2. Estimated monthly branded searches for Lipton worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Harney & Sons’ and Lipton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Harney & Sons

1 branded search term

  • harney & sons

Lipton

1 branded search term

  • lipton tea

How the Brand Demand Index is measured

Other head-to-heads among tea brands

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