Haiilo vs Oktopost:Which is searched more?
In September 2026, Oktopost had more branded searches than Haiilo among employee advocacy platforms worldwide. Oktopost had about 3,600 branded searches, while Haiilo had 2,900. Oktopost made up 30% of all employee advocacy platform searches we track, and Haiilo accounted for 24.2%. These are worldwide searches for English-language branded terms.
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Is Haiilo or Oktopost more popular in search?
Compare platforms that help employees share approved content and extend a company's social reach. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Oktopost, Haiilo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Oktopost | Haiilo | Sociabble | DSMN8 | EveryoneSocial | GaggleAMP |
|---|---|---|---|---|---|---|
| Oct 2025 | 27% | 27% | 22.1% | 6.1% | 11.7% | 6.1% |
| Nov 2025 | 26.5% | 26.5% | 21.4% | 7.4% | 11.8% | 6.5% |
| Dec 2025 | 26.1% | 26.1% | 21.6% | 7.9% | 11.7% | 6.5% |
| Jan 2026 | 25.9% | 25.9% | 20.9% | 9.4% | 11.5% | 6.3% |
| Feb 2026 | 26.3% | 26.3% | 17.5% | 9.5% | 13.9% | 6.4% |
| Mar 2026 | 24.2% | 24.2% | 19.5% | 10.7% | 12.8% | 8.7% |
| Apr 2026 | 28.8% | 23.2% | 19.2% | 8% | 12.8% | 8% |
| May 2026 | 28.6% | 23.1% | 23.1% | 7.9% | 10.3% | 7% |
| Jun 2026 | 28% | 22.5% | 22.5% | 10.1% | 10.1% | 6.8% |
| Jul 2026 | 31.1% | 20.7% | 20.7% | 8.6% | 11.2% | 7.6% |
| Aug 2026 | 29.2% | 24.2% | 16.1% | 10.1% | 13.1% | 7.3% |
| Sep 2026 | 30% | 24.2% | 15.8% | 10.8% | 10.8% | 8.3% |
How has the Haiilo and Oktopost comparison changed over the last 12 months?
3 findings
- Oktopost was ahead of Haiilo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Haiilo’s share of searches among employee advocacy platforms worldwide moved from 27% to 24.2%, and its estimated monthly branded searches moved from 4.4K to 2.9K.
- Across the 12 months ending September 2026, Oktopost’s share of searches among employee advocacy platforms worldwide moved from 27% to 30%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for employee advocacy platforms worldwide in September 2026?
2 changes
In September 2026, Oktopost gained share of searches among employee advocacy platforms worldwide, from 29.2% to 30%.
Estimated monthly branded searches for Haiilo worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Haiilo’s and Oktopost’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among employee advocacy platforms
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