Brandwave

Employee advocacy platforms:Which brands are most popular in search?

In August 2026, Haiilo was the most searched among employee advocacy platforms worldwide, with an estimated 2.4K branded searches and 33.9% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Haiilo33.9%
  2. Sociabble22.8%
  3. EveryoneSocial18.6%
  4. DSMN814.2%
  5. GaggleAMP10.5%

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Share of SearchLeaderboard

Compare platforms that help employees share approved content and extend a company's social reach. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among employee advocacy platforms worldwide, by month

Share of Search by month for Haiilo, Sociabble, EveryoneSocial, DSMN8, GaggleAMP. The figures are in the table below the chart.

View monthly share of search table
MonthHaiiloSociabbleEveryoneSocialDSMN8GaggleAMP
Oct 202536.8%30.1%16%8.4%8.6%
Nov 202535.8%28.9%16.2%10.2%9%
Dec 202535.1%29.1%15.9%10.8%9%
Jan 202634.7%28.2%15.6%12.7%8.7%
Feb 202635.4%23.8%18.9%13%9%
Mar 202631.6%25.6%17.2%14.1%11.6%
Apr 202632.5%26.8%17.9%11.3%11.5%
May 202632.1%32%14.7%11.1%10%
Jun 202631.1%31%14.1%14%9.7%
Jul 202629.8%29.8%16.6%12.5%11.3%
Aug 202633.9%22.8%18.6%14.2%10.5%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Haiilo

    33.9%

    held 1st · 2.4K estimated branded searches · 0% vs prior month · +4.1 points

  2. 2.Sociabble

    22.8%

    held 2nd · 1.6K estimated branded searches · -32.9% vs prior month · -7.1 points

  3. 3.EveryoneSocial

    18.6%

    held 3rd · 1.3K estimated branded searches · -1.5% vs prior month · +2 points

  4. 4.DSMN8

    14.2%

    held 4th · 1K estimated branded searches · 0% vs prior month · +1.7 points

  5. 5.GaggleAMP

    10.5%

    held 5th · 750 estimated branded searches · -18.5% vs prior month · -0.8 points

Compare search popularity between leading brands

Which brand is most popular in search among employee advocacy platforms worldwide?

In August 2026, Haiilo was the most searched among employee advocacy platforms worldwide, with an estimated 2.4K branded searches and 33.9% estimated Share of Search within this set. Sociabble is in 2nd place, 11.2 percentage points behind at 22.8% Share of Search.

Global employee advocacy platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Haiilo36.8% → 33.9%36.8%Oct 202529.8%Jul 20261st
Sociabble30.1% → 22.8%32%May 202622.8%Aug 20262nd
EveryoneSocial16% → 18.6%18.9%Feb 202614.1%Jun 20263rd
DSMN88.4% → 14.2%14.2%Aug 20268.4%Oct 20255th → 4th
GaggleAMP8.6% → 10.5%11.6%Mar 20268.6%Oct 20254th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, Haiilo’s estimated Share of Search among employee advocacy platforms worldwide decreased from 36.8% to 33.9%.
  • Across the 11 months ending August 2026, Sociabble’s estimated Share of Search among employee advocacy platforms worldwide decreased from 30.1% to 22.8%.
  • Across the 11 months ending August 2026, EveryoneSocial’s estimated Share of Search among employee advocacy platforms worldwide increased from 16% to 18.6%.
  • Across the 11 months ending August 2026, DSMN8’s estimated Share of Search among employee advocacy platforms worldwide increased from 8.4% to 14.2%.
  • Across the 11 months ending August 2026, GaggleAMP’s estimated Share of Search among employee advocacy platforms worldwide increased from 8.6% to 10.5%.
  • Across the 11 months ending August 2026, Haiilo’s estimated Share of Search among employee advocacy platforms worldwide peaked at 36.8% in October 2025 and was lowest at 29.8% in July 2026.
  • Across the 11 months ending August 2026, Sociabble’s estimated Share of Search among employee advocacy platforms worldwide peaked at 32% in May 2026 and was lowest at 22.8% in August 2026.
  • Across the 11 months ending August 2026, EveryoneSocial’s estimated Share of Search among employee advocacy platforms worldwide peaked at 18.9% in February 2026 and was lowest at 14.1% in June 2026.
  • Across the 11 months ending August 2026, GaggleAMP’s estimated Share of Search among employee advocacy platforms worldwide peaked at 11.6% in March 2026 and was lowest at 8.6% in October 2025.
  • Across the 11 months ending August 2026, DSMN8 rose from 5th to 4th among employee advocacy platforms worldwide.
  • Across the 11 months ending August 2026, GaggleAMP fell from 4th to 5th among employee advocacy platforms worldwide.

How did search popularity change for employee advocacy platforms worldwide in August 2026?

  1. In August 2026, Haiilo gained estimated Share of Search among employee advocacy platforms worldwide, from 29.8% to 33.9%.

  2. In August 2026, EveryoneSocial gained estimated Share of Search among employee advocacy platforms worldwide, from 16.6% to 18.6%.

  3. In August 2026, DSMN8 gained estimated Share of Search among employee advocacy platforms worldwide, from 12.5% to 14.2%.

  4. In August 2026, Sociabble lost estimated Share of Search among employee advocacy platforms worldwide, from 29.8% to 22.8%.

  5. In August 2026, GaggleAMP lost estimated Share of Search among employee advocacy platforms worldwide, from 11.3% to 10.5%.

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