Brandwave

Grovemade vs Simple Trending:Which is more popular?

In September 2026, Grovemade had more branded searches than Simple Trending among desk organiser brands worldwide. Grovemade had about 18,100 branded searches, while Simple Trending had 110. Grovemade made up 10.3% of all desk organiser brand searches we track, and Simple Trending accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about desk organiser brands, Grovemade appeared in two of the five answers and Simple Trending in none.

Among desk organiser brands worldwide in September 2026

Who do people search for more?

Grovemade, about 165 searches for every 1 for Simple Trending

Grovemade 18.1K searchesSimple Trending 110 searches

Who does AI mention more?

Grovemade, mentioned in 2 of 5 answers, Simple Trending in 0

Grovemade in 2 of 5Simple Trending in 0 of 5

Who does AI recommend more?

Grovemade, the only one of the two named

Grovemade first in 2Simple Trending never named

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Top desk organiser brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Grovemade was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Simple Trending did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yamazaki Home1st
  2. Grovemade2nd
  3. Marbrasse3rd
  4. Rolodex–
  5. Fellowes–
  6. Exacompta–
  7. Simple Trending–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yamazaki Home3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grovemade2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Marbrasse1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rolodex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fellowes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Exacompta0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Simple Trending0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about desk organiser brands

5 answers
  • Asked ChatGPT

    “Which desk organiser brand should I buy?”

    1. 1Yamazaki Home
    2. 2Grovemade
    3. 3Marbrasse
  • Asked ChatGPT

    “What are the best desk organiser brands?”

    1. 1Yamazaki Home
  • Asked ChatGPT

    “What's the best desk organiser brand for tidy workspace?”

    1. 1Yamazaki Home
    2. 2Grovemade
  • Searched Google, AI Overview

    “desk organiser for office”

    1. Searched Google, AI Overview

      “desk storage organiser”

      Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

      Is Grovemade or Simple Trending more popular in search?

      This chart shows how often people search Google for Grovemade and Simple Trending by name. Each line represents a brand's share of searches for all seven desk organiser brands we track, month by month, from English-language searches worldwide.

      Grovemade and Simple Trending among desk organiser brands worldwide, by month

      Share of searches by month for Grovemade, Simple Trending. The figures are in the table below the chart.

      View monthly share of searches table
      MonthRolodexFellowesGrovemadeExacomptaYamazaki HomeMarbrasseSimple Trending
      Oct 202561%12.3%10%8.2%8.2%0.08%0.09%
      Nov 202553.8%13.2%13.2%8.8%10.8%0.1%0.07%
      Dec 202560.8%10%12.3%6.7%10%0.09%0.08%
      Jan 202666.9%9%9%6%9%0.06%0.04%
      Feb 202662%12.5%10.2%6.8%8.3%0.06%0.08%
      Mar 202650.9%10.3%10.3%5.6%22.9%0.05%0.06%
      Apr 202667.7%9.1%9.1%5%9.1%0.06%0.06%
      May 202664.2%10.6%10.6%5.8%8.6%0.1%0.08%
      Jun 202659.9%12%12%8%8%0.07%0.09%
      Jul 202662.2%10.2%10.2%6.8%10.2%0.1%0.08%
      Aug 202655.2%11%13.5%9%11%0.13%0.09%
      Sep 202662.5%10.3%10.3%8.4%8.4%0.08%0.06%

      How has the Grovemade and Simple Trending comparison changed over the last 12 months?

      3 findings

      How did search popularity change for desk organiser brands worldwide in September 2026?

      2 changes
      1. In September 2026, Grovemade lost share of searches among desk organiser brands worldwide, from 13.5% to 10.3%.

      2. Estimated monthly branded searches for Simple Trending worldwide fell 35.3% over 12 measured months, from 170 to 110 in September 2026.

      How are branded searches counted?

      2 search terms

      Brandwave collects information about searches that people make online using Grovemade’s and Simple Trending’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Grovemade

      1 branded search term

      • grovemade

      Simple Trending

      1 branded search term

      • simple trending

      How the Brand Demand Index is measured

      Other head-to-heads among desk organiser brands

      Creator with pink hair and a pink jacket

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