Brandwave

Exacompta vs Fellowes:Which is more popular?

In September 2026, Fellowes had more branded searches than Exacompta among desk organiser brands worldwide. Fellowes had about 18,100 branded searches, while Exacompta had 14,800. Fellowes made up 10.3% of all desk organiser brand searches we track, and Exacompta accounted for 8.4%. When we asked ChatGPT and Google AI Overviews about desk organiser brands, neither Exacompta nor Fellowes appeared in any of the five answers.

Among desk organiser brands worldwide in September 2026

Who do people search for more?

Fellowes, about 22% more searches than Exacompta

Fellowes 18.1K searchesExacompta 14.8K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Exacompta in 0 of 5Fellowes in 0 of 5

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Top desk organiser brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Exacompta nor Fellowes showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yamazaki Home1st
  2. Grovemade2nd
  3. Marbrasse3rd
  4. Rolodex–
  5. Fellowes–
  6. Exacompta–
  7. Simple Trending–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yamazaki Home3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grovemade2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Marbrasse1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rolodex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fellowes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Exacompta0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Simple Trending0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about desk organiser brands

5 answers
  • Asked ChatGPT

    “Which desk organiser brand should I buy?”

    1. 1Yamazaki Home
    2. 2Grovemade
    3. 3Marbrasse
  • Asked ChatGPT

    “What are the best desk organiser brands?”

    1. 1Yamazaki Home
  • Asked ChatGPT

    “What's the best desk organiser brand for tidy workspace?”

    1. 1Yamazaki Home
    2. 2Grovemade
  • Searched Google, AI Overview

    “desk organiser for office”

    1. Searched Google, AI Overview

      “desk storage organiser”

      Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

      Is Exacompta or Fellowes more popular in search?

      This chart shows how often people search Google for Exacompta and Fellowes by name. Each line represents a brand's share of searches for all seven desk organiser brands we track, month by month, from English-language searches worldwide.

      Exacompta and Fellowes among desk organiser brands worldwide, by month

      Share of searches by month for Fellowes, Exacompta. The figures are in the table below the chart.

      View monthly share of searches table
      MonthRolodexFellowesGrovemadeExacomptaYamazaki HomeMarbrasseSimple Trending
      Oct 202561%12.3%10%8.2%8.2%0.08%0.09%
      Nov 202553.8%13.2%13.2%8.8%10.8%0.1%0.07%
      Dec 202560.8%10%12.3%6.7%10%0.09%0.08%
      Jan 202666.9%9%9%6%9%0.06%0.04%
      Feb 202662%12.5%10.2%6.8%8.3%0.06%0.08%
      Mar 202650.9%10.3%10.3%5.6%22.9%0.05%0.06%
      Apr 202667.7%9.1%9.1%5%9.1%0.06%0.06%
      May 202664.2%10.6%10.6%5.8%8.6%0.1%0.08%
      Jun 202659.9%12%12%8%8%0.07%0.09%
      Jul 202662.2%10.2%10.2%6.8%10.2%0.1%0.08%
      Aug 202655.2%11%13.5%9%11%0.13%0.09%
      Sep 202662.5%10.3%10.3%8.4%8.4%0.08%0.06%

      How has the Exacompta and Fellowes comparison changed over the last 12 months?

      3 findings
      • Fellowes was ahead of Exacompta in every measured month of the 12 months ending September 2026.
      • Across the 12 months ending September 2026, Exacompta’s share of searches among desk organiser brands worldwide moved from 8.2% to 8.4%, and its estimated monthly branded searches held steady at 14.8K.
      • Across the 12 months ending September 2026, Fellowes’ share of searches among desk organiser brands worldwide moved from 12.3% to 10.3%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

      How did search popularity change for desk organiser brands worldwide in September 2026?

      2 changes
      1. In September 2026, Fellowes lost share of searches among desk organiser brands worldwide, from 11% to 10.3%.

      2. In September 2026, Exacompta lost share of searches among desk organiser brands worldwide, from 9% to 8.4%.

      How are branded searches counted?

      2 search terms

      Brandwave collects information about searches that people make online using Exacompta’s and Fellowes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Exacompta

      1 branded search term

      • exacompta

      Fellowes

      1 branded search term

      • fellowes

      How the Brand Demand Index is measured

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