Brandwave

GlossGenius vs Timely:Which is more popular?

In September 2026, GlossGenius had more branded searches than Timely among salon booking platforms worldwide. GlossGenius had about 22,200 branded searches, while Timely had 7,080. GlossGenius made up 2.1% of all salon booking platform searches we track, and Timely accounted for 0.67%. When we asked ChatGPT and Google AI Overviews about salon booking platforms, GlossGenius appeared in all four answers and Timely in none.

Among salon booking platforms worldwide in September 2026

Who do people search for more?

GlossGenius, about 3 searches for every 1 for Timely

GlossGenius 22.2K searchesTimely 7.1K searches

Who does AI mention more?

GlossGenius, mentioned in every answer we collected

GlossGenius in 4 of 4Timely in 0 of 4

Who does AI recommend more?

GlossGenius, the only one of the two named

GlossGenius first in 4Timely never named

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Top salon booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, GlossGenius appeared in all four answers. Timely did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GlossGenius1st
  2. Vagaro2nd
  3. Square Appointments3rd
  4. Fresha4th
  5. Boulevard5th
  6. Booksy6th
  7. Phorest–
  8. Timely–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fresha4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Vagaro4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • GlossGenius4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Square Appointments4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Boulevard3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Booksy1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Phorest0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Timely0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about salon booking platforms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is GlossGenius or Timely more popular in search?

This chart shows how often people search Google for GlossGenius and Timely by name. Each line represents a brand's share of searches for all eight salon booking platforms we track, month by month, from English-language searches worldwide.

GlossGenius and Timely among salon booking platforms worldwide, by month

Share of searches by month for GlossGenius, Timely. The figures are in the table below the chart.

View monthly share of searches table
MonthBooksyFreshaVagaroGlossGeniusSquare AppointmentsPhorestTimelyBoulevard
Oct 202551.3%23.5%18.6%1.7%2.5%1.6%0.82%0.03%
Nov 202555.4%21%16.5%1.8%2.7%1.7%0.87%0.03%
Dec 202556.1%21.1%16.6%1.8%2.2%1.4%0.71%0.03%
Jan 202650.6%23.1%18.3%2.4%3%1.9%0.67%0.04%
Feb 202653.1%24.1%15.7%2.1%2.6%1.6%0.71%0.04%
Mar 202655.5%20.8%16.4%2.2%2.7%1.7%0.61%0.05%
Apr 202655.6%20.8%16.4%2.2%2.7%1.7%0.6%0.03%
May 202653.3%24.4%15.8%2.1%2.1%1.6%0.57%0.03%
Jun 202656.2%21.1%16.7%1.8%1.8%1.7%0.6%0.03%
Jul 202656%21%16.6%1.8%2.2%1.7%0.58%0.03%
Aug 202653.7%24.4%15.9%1.7%2.1%1.6%0.56%0.03%
Sep 202653.1%24.4%15.7%2.1%2.1%2%0.67%0.03%

How has the GlossGenius and Timely comparison changed over the last 12 months?

3 findings
  • GlossGenius was ahead of Timely in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GlossGenius’ share of searches among salon booking platforms worldwide moved from 1.7% to 2.1%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
  • Across the 12 months ending September 2026, Timely’s share of searches among salon booking platforms worldwide moved from 0.82% to 0.67%, and its estimated monthly branded searches moved from 9K to 7.1K.

How did search popularity change for salon booking platforms worldwide in September 2026?

2 changes

  1. In September 2026, GlossGenius rose from 5th to 4th among salon booking platforms worldwide.

  2. Estimated monthly branded searches for Timely worldwide fell 21.2% over 12 measured months, from 9K to 7.1K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using GlossGenius’ and Timely’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GlossGenius

1 branded search term

  • glossgenius

Timely

4 branded search terms

  • gettimely
  • timely booking
  • timely salon
  • timely salon software

How the Brand Demand Index is measured

Other head-to-heads among salon booking platforms

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