Forcepoint vs Zscaler:Which is more popular by branded search?
In August 2026, Zscaler had more branded searches than Forcepoint among data loss prevention platforms worldwide. Zscaler was estimated to have 201K branded searches compared to Forcepoint’s 14.8K, and held a 61.8% Share of Search versus Forcepoint’s 4.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Forcepoint or Zscaler?
Compare the tools used to stop sensitive data leaving a business. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Zscaler, Forcepoint. The figures are in the table below the chart.
View monthly share of search table
| Month | Zscaler | Netskope | Trellix | Symantec | Forcepoint |
|---|---|---|---|---|---|
| Oct 2025 | 58.1% | 17.5% | 9.6% | 9.6% | 5.2% |
| Nov 2025 | 56.3% | 16.9% | 11.3% | 9.3% | 6.2% |
| Dec 2025 | 55.2% | 16.6% | 11.1% | 11.1% | 6.1% |
| Jan 2026 | 58.1% | 17.5% | 9.6% | 9.6% | 5.2% |
| Feb 2026 | 58.1% | 17.5% | 9.6% | 9.6% | 5.2% |
| Mar 2026 | 56.3% | 16.9% | 11.3% | 9.3% | 6.2% |
| Apr 2026 | 58.7% | 14.5% | 11.8% | 9.7% | 5.3% |
| May 2026 | 60.4% | 12.2% | 14.9% | 8.1% | 4.4% |
| Jun 2026 | 58.1% | 17.5% | 9.6% | 9.6% | 5.2% |
| Jul 2026 | 61.8% | 15.2% | 10.2% | 8.3% | 4.5% |
| Aug 2026 | 61.8% | 15.2% | 10.2% | 8.3% | 4.5% |
| Sep 2026 | — | — | — | — | — |
How has the Forcepoint and Zscaler comparison changed over the last 12 months?
3 findings
- Zscaler was ahead of Forcepoint in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Forcepoint’s estimated Share of Search among data loss prevention platforms worldwide moved from 5.2% to 4.5%, and its estimated monthly branded searches moved from 22.2K to 14.8K.
- Across the 11 months ending August 2026, Zscaler’s estimated Share of Search among data loss prevention platforms worldwide moved from 58.1% to 61.8%, and its estimated monthly branded searches moved from 246K to 201K.
How did search popularity change for data loss prevention platforms worldwide in August 2026?
2 changes

Estimated monthly branded searches for Forcepoint worldwide fell 33.3% over 11 measured months, from 22.2K to 14.8K in August 2026.

Estimated monthly branded searches for Zscaler worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Forcepoint’s and Zscaler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Forcepoint
1 branded search term
- forcepoint
Zscaler
1 branded search term
- zscaler

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.