Fitia vs Lose It!:Which is more popular?
In September 2026, Lose It! had more branded searches than Fitia among calorie tracking apps worldwide. Lose It! had about 52,600 branded searches, while Fitia had 14,800. Lose It! made up 6.9% of all calorie tracking app searches we track, and Fitia accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about calorie tracking apps, Lose It! appeared in all five answers and Fitia in two. Lose It! was mentioned before Fitia in every answer.
Who do people search for more?
Lose It!, about 4 searches for every 1 for Fitia
Who does AI mention more?
Lose It!, mentioned in every answer we collected
Who does AI recommend more?
Lose It!, named ahead of Fitia in every answer
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Top calorie tracking apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lose It! appeared in all five answers. Fitia was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Lose It! was listed before Fitia in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Cronometer1st- Lose It!2nd
MyFitnessPal3rd
MacroFactor4th
Noom5th
Fitia6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- MyFitnessPal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cronometer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lose It!5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MacroFactor3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Noom2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Fitia2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about calorie tracking apps
5 answers
Asked ChatGPT
“Which calorie tracking app should I use?”
Asked ChatGPT
“What are the best calorie tracking apps?”
Asked ChatGPT
“What's the best calorie tracking app for meal logging?”
Searched Google, AI Overview
“calorie tracking apps”
Searched Google, AI Overview
“calorie tracker app”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Fitia or Lose It! more popular in search?
This chart shows how often people search Google for Fitia and Lose It! by name. Each line represents a brand's share of searches for all six calorie tracking apps we track, month by month, from English-language searches worldwide.
Share of searches by month for Lose It!, Fitia. The figures are in the table below the chart.
View monthly share of searches table
| Month | MyFitnessPal | Cronometer | Noom | Lose It! | MacroFactor | Fitia |
|---|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 16.7% | 16.7% | 6.9% | 2.7% | 1.2% |
| Nov 2025 | 54.6% | 16.4% | 16.4% | 7.8% | 3.3% | 1.5% |
| Dec 2025 | 51.5% | 15.4% | 18.9% | 9% | 3.8% | 1.4% |
| Jan 2026 | 54.3% | 16.2% | 16.2% | 8.2% | 4% | 1.2% |
| Feb 2026 | 50.6% | 18.5% | 18.5% | 7.6% | 3% | 1.7% |
| Mar 2026 | 55.4% | 16.6% | 16.6% | 7.2% | 2.7% | 1.5% |
| Apr 2026 | 55.1% | 16.5% | 16.5% | 6.8% | 3.3% | 1.8% |
| May 2026 | 50.8% | 18.6% | 18.6% | 6.6% | 3.7% | 1.7% |
| Jun 2026 | 49.4% | 18.1% | 18.1% | 7.9% | 4.4% | 2% |
| Jul 2026 | 49.4% | 18.1% | 18.1% | 7.9% | 4.4% | 2% |
| Aug 2026 | 49.6% | 18.2% | 18.2% | 7.5% | 4.5% | 2% |
| Sep 2026 | 48.3% | 21.6% | 17.7% | 6.9% | 3.6% | 1.9% |
How has the Fitia and Lose It! comparison changed over the last 12 months?
3 findings
- Lose It! was ahead of Fitia in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fitia’s share of searches among calorie tracking apps worldwide moved from 1.2% to 1.9%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
- Across the 12 months ending September 2026, Lose It!’s share of searches among calorie tracking apps worldwide held steady at 6.9%, and its estimated monthly branded searches moved from 67.6K to 52.6K.
How did search popularity change for calorie tracking apps worldwide in September 2026?
2 changes
In September 2026, Lose It! lost share of searches among calorie tracking apps worldwide, from 7.5% to 6.9%.
Estimated monthly branded searches for Fitia worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Fitia’s and Lose It!’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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