First Aid Only vs Nexcare:Which is more popular?
In September 2026, Nexcare had more branded searches than First Aid Only among plaster and first aid brands worldwide. Nexcare had about 27,100 branded searches, while First Aid Only had 1,900. Nexcare made up 2.3% of all plaster and first aid brand searches we track, and First Aid Only accounted for 0.16%. When we asked ChatGPT and Google AI Overviews about plaster and first aid brands, First Aid Only appeared in two of the five answers and Nexcare in one. First Aid Only and Nexcare were each mentioned first in one of the two answers that named either.
Who do people search for more?
Nexcare, about 14 searches for every 1 for First Aid Only
Who does AI mention more?
First Aid Only, mentioned in 2 of 5 answers, Nexcare in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
Follow First Aid Only vs Nexcare and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top plaster and first aid brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, First Aid Only was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Nexcare was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. First Aid Only and Nexcare were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Band-Aid3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Adventure Medical Kits3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Surviveware3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- First Aid Only2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Nexcare1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Betadine0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Leukoplast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Elastoplast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about plaster and first aid brands
5 answers
Asked ChatGPT
“Which first aid brand should I buy?”
Asked ChatGPT
“What are the best first aid brands?”
Asked ChatGPT
“What's the best first aid brand for a home medicine cabinet?”
Searched Google, AI Overview
“first aid supplies”
Searched Google, AI Overview
“first aid kit brand”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is First Aid Only or Nexcare more popular in search?
This chart shows how often people search Google for First Aid Only and Nexcare by name. Each line represents a brand's share of searches for all eight plaster and first aid brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Nexcare, First Aid Only. The figures are in the table below the chart.
View monthly share of searches table
| Month | Betadine | Band-Aid | Leukoplast | Elastoplast | Nexcare | Adventure Medical Kits | First Aid Only | Surviveware |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.6% | 35.8% | 4.8% | 3.2% | 2.2% | 0.23% | 0.15% | 0.03% |
| Nov 2025 | 53.6% | 35.8% | 4.8% | 3.2% | 2.2% | 0.23% | 0.13% | 0.03% |
| Dec 2025 | 50.3% | 41.1% | 3.7% | 2.5% | 2% | 0.22% | 0.12% | 0.04% |
| Jan 2026 | 53.5% | 35.8% | 4.8% | 3.2% | 2.2% | 0.29% | 0.15% | 0.05% |
| Feb 2026 | 52.8% | 35.4% | 4.8% | 3.9% | 2.6% | 0.28% | 0.23% | 0.04% |
| Mar 2026 | 53.5% | 35.8% | 4.8% | 3.2% | 2.2% | 0.35% | 0.15% | 0.04% |
| Apr 2026 | 53.5% | 35.8% | 4.8% | 3.2% | 2.2% | 0.29% | 0.15% | 0.03% |
| May 2026 | 53.5% | 35.7% | 4.8% | 3.2% | 2.2% | 0.35% | 0.23% | 0.03% |
| Jun 2026 | 57.3% | 31.3% | 5.1% | 3.4% | 2.3% | 0.31% | 0.16% | 0.03% |
| Jul 2026 | 57.2% | 31.3% | 5.1% | 3.4% | 2.3% | 0.31% | 0.25% | 0.03% |
| Aug 2026 | 53.3% | 35.6% | 4.8% | 3.2% | 2.6% | 0.29% | 0.15% | 0.03% |
| Sep 2026 | 57.3% | 31.3% | 5.2% | 3.4% | 2.3% | 0.25% | 0.16% | 0.03% |
How has the First Aid Only and Nexcare comparison changed over the last 12 months?
3 findings
- Nexcare was ahead of First Aid Only in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, First Aid Only’s share of searches among plaster and first aid brands worldwide moved from 0.15% to 0.16%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 12 months ending September 2026, Nexcare’s share of searches among plaster and first aid brands worldwide moved from 2.2% to 2.3%, and its estimated monthly branded searches held steady at 27.1K.
How did search popularity change for plaster and first aid brands worldwide in September 2026?
0 changes
Neither First Aid Only nor Nexcare moved beyond provider rounding among plaster and first aid brands in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using First Aid Only’s and Nexcare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
First Aid Only
1 branded search term
- first aid only
Nexcare
1 branded search term
- nexcare
Other head-to-heads among plaster and first aid brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.