Brandwave

Firmoo vs LINDBERG:Which is searched more?

In September 2026, Firmoo had more branded searches than LINDBERG among prescription eyewear brands worldwide. Firmoo had about 1.1 million branded searches, while LINDBERG had 74,000. Firmoo made up 18.9% of all prescription eyewear brand searches we track, and LINDBERG accounted for 1.3%. These are worldwide searches for English-language branded terms.

Share of searches among prescription eyewear brands worldwide in September 2026Is Firmoo or LINDBERG more popular in search?
Firmoo18.9%1.1M searches
vs
LINDBERG1.3%74K searches

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Is Firmoo or LINDBERG more popular in search?

Compare brands selling prescription glasses and everyday eyewear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Firmoo and LINDBERG among prescription eyewear brands worldwide, by month

Share of searches by month for Firmoo, LINDBERG. The figures are in the table below the chart.

View monthly share of searches table
MonthRay-BanZenniFirmooWarby ParkerPair EyewearOliver PeoplesLINDBERGKITS
Oct 202534.1%24.8%16.9%16.8%3.2%2.1%1.4%0.79%
Nov 202543.8%20%14.7%14.6%2.8%2.2%1.2%0.81%
Dec 202544.9%20.3%12.6%15.3%2.8%2.2%0.99%0.82%
Jan 202634.6%24.2%17.2%17.1%2.7%2.1%1.1%1%
Feb 202638.4%23%16.1%15.7%3%1.9%1%0.91%
Mar 202640.3%22.6%16.4%13.4%3.1%2%1.1%1.1%
Apr 202645.4%20.2%15.5%12.4%2.8%1.8%1%0.88%
May 202646.7%20.2%15.6%10.4%2.9%2.3%1%0.89%
Jun 202648.7%20.7%13.6%10.9%2.5%2%0.88%0.77%
Jul 202648.5%20.6%13.6%11.1%2.5%2%1.1%0.77%
Aug 202641.1%24.1%14.1%13.5%3.2%2%1.1%0.92%
Sep 202638%23.7%18.9%12.4%3%1.9%1.3%0.9%

How has the Firmoo and LINDBERG comparison changed over the last 12 months?

3 findings

How did search popularity change for prescription eyewear brands worldwide in September 2026?

1 change
  1. In September 2026, Firmoo gained share of searches among prescription eyewear brands worldwide, from 14.1% to 18.9%.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Firmoo’s and LINDBERG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Firmoo

6 branded search terms

  • firmoo
  • firmoo eyewear
  • firmoo glasses
  • firmoo optical
  • firmoo prescription glasses
  • prescription glasses firmoo

LINDBERG

1 branded search term

  • lindberg

How the Brand Demand Index is measured

Other head-to-heads among prescription eyewear brands

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